Home > News > PIMPROLL Acquires Porn.xxx Domain Name • Bookmark   • Newsletters   • Register Search Options

NEWS STORY

PIMPROLL Acquires Porn.xxx Domain Name

PIMPROLL Acquires Porn.xxx Domain Name
Get XBIZ News
XBIZ Research
Will 'free porn' forever garner the lion's share of consumer viewership?
Yes
  66.14%
No
  33.86%
Out of 127 votes. Results based on votes submitted by members of XBIZ.net social network.
Wednesday, May 22, 2013    Text size: 

PALM BEACH GARDENS, Fla. — PIMPROLL has acquired and developed the Porn.xxx domain, ICM Registry said today.

PIMPROLL, which purchased the Porn.com domain for $9.5 million several years ago, has rolled out Porn.xxx as a tube site.   

"PIMPROLL is a company that has always made bold moves to better our brands and improve the user experience for our audience," said Phil Bradbury, vice president of PIMPROLL. "The .XXX domain market has been a controversial one in the eyes of some, but as responsible business owners we have done our own due diligence and believe there is value in expanding our presence with the launch of Porn.xxx for the benefit of adult entertainment consumers and our marketing partners as well."

Adult industry attorney Corey Silverstein, whose office represents PIMPROLL, said the deal is a "perfect example of how two companies can collectively engage in a transaction that makes them both stronger, in the present and in the future." 

"Both companies have demonstrated a tremendous amount of foresight and entrepreneurship in completing this transaction," he said.  

PIMPROLL, which started up in 2001, operates hundreds of paysites and hosts an affiliate program.

It also operates HostedTube.com affiliate tool, allowing affiliates to create their own tube sites; TrafficForce.com, a source for premium traffic; and PaidPerView.com, a system that allows publishers to display their own content across a wide range of networked PIMPROLL sites in return for direct payments on a per video view basis and indirect monetization via traffic leads sent from advertising displayed on the site video pages.

Steve Winyard, vice president of ICM Registry, said that PIMPROLL's decision to participate in the .XXX TLD comes shortly after ICANN announced their upcoming rollout of a slew of new generic TLDs.

By securing Porn.xxx now PIMPROLL will also automatically qualify for Porn.sex, Porn.porn and Porn.adult under ICM's grandfathering program should ICM Registry be successful in gaining those new TLDs from ICANN.

Porn.xxx also will now be searchable through ICM Registry's adult content only search engine, Search.xxx, he said.

"Porn.xxx is an important and influential domain within the adult industry and our friends at PIMPROLL recognize the power it can bring to develop a content-rich site on this new domain. As the operators of Porn.com, they have exemplified best practices within the online adult content industry and were the obvious best fit for Porn.xxx," Winyard said.

   

More ways to get XBIZ News:  RSS Feeds  |  E-Newsletters  |  Desktop Widget  |  Mobile
Looking for porn star news and behind-the-scene videos? Check out XFANZ.com !

QUICKBITE FEATURES

Dev Depot: Wow Slider, Flexible jQuery Powered Slider System

Among the most popular of web design trends over the past few years has been the use of sliding horizontal panels, known as carousels and sliders. These implementations range from simple eye candy to full-blown... More »

Google Enters Webcam Market

Ask nearly anyone involved in Internet marketing what today’s hotspots are and they will likely mention terms such as “interactive,” “live chat” and “user uploaded videos,”... More »

Direct Connection: ModelCentro Helps Turn Models Into Products

Among the most pronounced trends in online adult entertainment has been the move of talent into the role of producer and distributor — where direct access to fans via live cams, social media and... More »
XBIZ NEWSLETTERS
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.






POPULAR PRODUCTS & SERVICES
Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Access the latest issues of the industry's leading trade publications in digital form. View online or download for offline viewing.

UPCOMING EVENTS

Exxxotica Fort Lauderdale

May 02 - May 04
Fort Lauderdale, Florida

XBIZ Summit 2014

May 13 - May 16
Miami Beach, Florida

EROtrends

May 17 - May 18
Warsaw, Poland

Eurowebtainment

May 21 - May 24
Majorca,Spain
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!