HustlerHookups, Powered by DatingFactory, Launches

Rhett Pardon

BEVERLY HILLS, Calif. — Hustler, in conjunction with, has launched a new, discrete and confidential hookup site for men and women called

" is a terrific addition to our menu of online offerings,” Hustler President Michael H. Klein said. “It gives us another powerful entrée into a vibrant and growing market.” allows surfers to find, chat, flirt and arrange meetings with as many adults as one pleases.  

“There’s great synergy between Hustler and our capabilities,” CEO Tanya Fathers said. “We have an integrated bespoke payment solution, spread tracking codes and NATS to make sure that Hustler can push traffic successfully to and utilize the best affiliate opportunities in the online market.” will also be offering HustlerCash affiliates a chance to hook up with up to 50 percent commission per sign-up.

"This is a win-win for both members, and for HustlerCash affiliates,” said LFP Internet Group's Sean Holland. “We’re thrilled to introduce this exciting new service.”