TROJAN Lubricants Rolls Out 1st Primetime Ad Campaign

VISTA, Calif. — Paradise Marketing reports that TROJAN Lubricants has unveiled a multimillion-dollar mainstream advertising campaign promoting the big-name brand’s newest line of silicone lubricants.

Kicking off with a debut on CBS, three new TROJAN Lubricants ads will be on rotation on TV networks across the country.

TROJAN Lubricants recently debuted three lubricants each with a different formulation and silicone base to give couples unique intimate sensations and continuous pleasure. Now backed with a mainstream promotional campaign, the new lubricants are making waves with men, women and couples across the country and Paradise Marketing is the adult industry’s go-to source.

“This is a historic ad buy never before seen in the adult product business and these three new TROJAN Lubricants varieties are expected to sweep the market,” Paradise Marketing CEO Dennis Paradise said. “This massive advertising campaign assures that this is a lube line that consumers will ask for by name and Paradise Marketing is proud to provide each variety adult retailers. Look out for three clever versions on rotation on primetime, late-night and even cable.”

TROJAN Tingly Warmth Lubricant “for a Crazy Sexy feel” features a blend of ingredients that gives couples a warming sensation. TROJAN Continuous Silkiness Lubricant offers smooth and natural sensations while TROJAN Arouses & Intensifies Lubricant indulges couples’ sensations during foreplay and sensual massage.

For more information about TROJAN Lubricants, visit TrojanLubricants.com.

For sales, email tmcgowan@paradisemarketing.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

XR Brands Expands 'Creature Cuties' Collection

XR Brands has added five new devices to its Creature Cuties line.

LELO Debuts 'F2S Double Sonic' Stroker

LELO has introduced its new F2S Double Sonic stroker.

Andy Eustace Joins Full Circle Sales Team

Andy Eustace has joined the sales team at Full Circle.

Biird Launches Partner Appreciation Campaign

Biird has launched a campaign to provide gifts to staff members of its retail partners across Europe and North America throughout September.

Xgen Names Blanca Estrada-Gonzalez as Latin America Account Representative

Xgen Products has named Blanca Estrada-Gonzalez as its new Latin America account representative.

Male Power Expands 'So Comfy' Collection

Male Power has expanded its So Comfy collection of men's underwear.

Orion Expands 'Cuties' Vibe Collection

Orion Wholesale has introduced four new devices from its Cuties vibrator collection.

Lovense, Tiny Secret Games Launch 'Snapshot' In-Game Store

Lovense and adult game studio Tiny Secret Games have launched a Lovense store inside the “Snapshot” virtual world.

Lightning Star World Debuts Casey Kisses Stroker, Dildo

Pleasure brand Lightning Star World has introduced its new Casey Kisses Collection.

Dr. Tush Signs Canadian Distro Deal With EP Products

Dr. Tush has signed a deal with Canadian distributor EP Products.

Show More