Secret Passion Records Unexpected Valentine’s Day Sales Surge

LONDON Secret Passion reports an unexpected Valentine's Day sales surge with record numbers of male masturbators leading the way.

The company said that while typical Valentine’s gifts did still prove to be popular, sales of men’s fleshlights in particular almost doubled during the months of January and February, much to the surprise of the stock control staff at the U-K-based company.

Products from the Fleshlight Girls range saw strong sales in the few weeks leading up to Valentine’s Day. Fleshlights from this collection have been molded to imitate the intimate parts of some of the adult industry’s most renowned stars, including Jenna Swallow and Riley Steele.

“We were shocked to see such a trend emerge in the first quarter of 2013, but this unexpected sales surge clearly proves that many of us aren’t succumbing to the pressure of Valentine’s Day anymore and are perfectly happy to spend some quality time alone with an exciting new product instead,” a company representative said.

“We noted a slight increase in sales of our designer vibes, too, so it seems women are also keen to buck the trend and choose self-indulgence over spoiling that special someone.”

He said that it wasn't just Valentine's Day that attributed to the higher sales.

“We could of course have seen such an increase in sales thanks to a heightened awareness of the Secret Passion brand. We have been focusing on raising the profile of our extensive fleshlights collection in recent months, so the recent popularity of these products could be more than just coincidental.”

The company’s range of products, including fleshlights, dildos and Rabbit vibrators can be found here.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Holiday Now Shipping 'Enby 3' From Wild Flower

Holiday Products is now shipping the Enby 3 vibe from Wild Flower.

Full Circle Elevates Jessica Save to Executive VP of Sales and Marketing

Full Circle/Miami Distro has promoted Jessica Sav to executive vice president of sales and marketing.

Orion Unveils 2 New Styles From 'Noir Handmade' Line

Orion Wholesale has introduced two new styles from its Noir Handmade line.

SmartTract Debuts 'Go' Pump Controller

SmartTract has introduced its Go vacuum penis pump controller.

EQOM Group Officially Names Anneke Kamphuis CEO

EQOM Group, the company behind ONE-DC and EasyToys, has officially appointed Anneke Kamphuis as its new CEO.Kamphuis, who has been serving as interim CEO since Sept. 1, will be the first woman to hold EQOM's top position. In her permanent role, Kamphuis will oversee the company's growth and trade partnership strategies, including the continued European expansion of the ONE-DC brand.

Cruel Reell Debuts 3 Fleshlight Pro Strokers

Newly crowned 2025 Euro XMAs Fetish Creator of the Year Cruel Reell has debuted three new Fleshlight Pro strokers.

Exsens, Success Systems Partner for 'Independent Resellers' Campaign

Wellness brand Exsens and marketing firm Success Systems have partnered for an independent resellers campaign.

XR Brands Debuts 'Elektra Rechargeable Violet Wand' From 'Master Series' Line

XR Brands has introduced the Elektra rechargeable violet wand from its Master Series collection.

Blush Debuts 2 New Vibes From 'Temptasia' Collection

Blush has introduced two new vibrators from its Temptasia collection.

Nobü Expands 'Essentials' Collection

Nobü is expanding its Essentials collection with two new vibrators.

Show More