Liberator Featured on Yahoo! News, CNBC

ATLANTA Liberator was featured on two mainstream media outlets.

In the first report from Yahoo! News, Holly Bailey examined the immense effect E.L. James’ "Fifty Shades of Grey" has had on the sex industry.

Bailey’s look at the increase in sales from products mentioned in the book and its subsequent sequels includes a quote from Liberator's vice president of sales .

“Soft bondage is really hot right now,” Rick Lockett said. 

CNBC took a different approach on adult toys citing the increased presence of novelties in retailers such as Wal-Mart and CVS.

Chris Morris used Liberator as one of the examples in adult enhancement products that have broken-through from seedy to big box stores. Morris also mentioned Liberator’s new packaging and shipping technology as a means for making it into even more stores in the future.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Le Wand 'Dive' Featured in InStyle's List of Recommended Sex Toys

Le Wand’s Dive submersible wand vibrator is featured in “The 7 Best Sex Toys Sexperts Want You to Stash In Your Nightstand” roundup from InStyle.

Kiiroo Debuts 'PowerShot Case' Stroker Add-On

Kiiroo has introduced the PowerShot Case add-on for its Keon, PowerBlow, and PowerShot Strokers.

LELO Debuts 'Boomerang' Double-Sided Vibrator

LELO has introduced its new Boomerang, the pleasure brand's first double-sided vibrator.

Svakom Debuts 'Klitty' 3-in-1 Vibe

Svakom has introduced its new Klitty three-function vibrator.

Magic Silk Debuts 'Wisteria Mist' Collection

Magic Silk has introduced its new Wisteria Mist line of lingerie.

Orion Expands 'Beau Coeur' Collection

Orion Wholesale has introduced three new pleasure products from its Beau Coeur collection.

PinkCherry Launches 'Scream Your Own Name' Campaign

PinkCherry has launched its Scream Your Own Name promotional campaign.

Orion Expands 'Cottelli Fantasy' Line

Orion Wholesale has added six new lingerie sets to its Cottelli Fantasy collection.

Je Joue to Debut Expanded 'ILY' Collection at EroSpain

Je Joue will introduce several new products from its ILY collection at the EroSpain trade show next month in Barcelona.

Show More