The Screaming O Named ‘Innovator of the Year’ at 2012 European EAN Erotixxx Awards

LOS ANGELES — The Screaming O was named 2012 EAN Erotixxx Innovator of the Year for its unique approach to marketing, merchandising and design the Studio Collection of mini vibes disguised as makeup.

This year The Screaming O redefined chic and discreet with The Studio Collection, a one-of-a-kind series of mini vibes and sexcessories designed and packaged to appeal to women of every sensual style. The company’s creative approach to development, design, packaging and cohesive high-impact retail merchandising has made The Screaming O a leader in its product category worldwide.

“It’s an honor to be recognized by the international adult industry for our unique business model and dedication to creating new, must-have products for retailers around the world,” The Screaming O partner Keith Caggiano said. “The EAN Erotixxx Awards are one of the most important designations in our industry and The Screaming O is pleased to have been involved this year. Congratulations to all of the winners!”

The 2012 EAN Erotixxx Awards are presented in Hannover, Germany, during the annual eroFame trade convention, which brings together the biggest names and brightest companies in the adult product industry to showcase their latest designs and product lines to domestic and international buyers.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

XBIZ Retreat Canada to Debut in Toronto Aug. 16-20

XBIZ Retreat is heading north for the debut of its Canadian edition, bringing its signature hosted-buyer experience to Toronto Aug. 16-20.

SWPA to Host Webinar on Landing Media Coverage for Sexual Wellness Brands

The Sexual Wellness Professional Alliance (SWPA), a division of the Free Speech Coalition, will host a webinar on Wednesday, Oct. 7, offering strategies for sexual wellness brands to attract media coverage.

Full Circle Expands 'My Buddy' Anal Plug Collection

Full Circle Brands has added three new vibrating anal plugs to its My Buddy line.

BMS Factory, Calvista Sign Distro Deal for Australia, New Zealand

Canadian pleasure brand BMS Factory has signed an exclusive deal with Calvista for distribution in Australia and New Zealand.

Nalpac Acquires Holiday Products

Nalpac has acquired Chatsworth, California-based adult distributor Holiday Products, expanding its West Coast presence.Nalpac adds Holiday to its distribution network after previously acquiring Tempe, Arizona-based boutique distributor Entrenue in 2023.

Full Circle Expands 'Sparkle' Plug Collection

Full Circle has expanded its Sparkle line of jeweled anal plugs with Sparkle Ultra and “Sparkle Shroom.”

Orion Debuts 4 New Styles From 'Cottelli Party' Line

Orion Wholesale has expanded its Cottelli Party line with four new styles.

Sexual Wellness Company 'Wild Brands' Officially Launches

Briana Watkins has officially launched a new, female-led sexual wellness company, Wild Brands.

Orion Expands 'Cotelli Bondage' Line

Orion Wholesale has expanded its Cotelli Bondage collection with five new outfits.

Kheper Releases New 'Adult A...Z' Couples Game

Kheper Games has released its new Adult A...Z party game.

Show More