Vibratex Launches Revamped Site

John Sanford

NAPA, Calif. — Vibratex Inc., which next year will celebrate its 30th anniversary as a toy manufacturer, has launched a newly formatted flagship website at

The company said the previous site was solely for wholesale customers, so there was little information to address the increasing interest from mainstream media and consumers. The new site features updated navigation and a fresh look to coordinate with the new Fresh series vibrators and massagers recently introduced.

“The new site is sexy and inviting,” said Vibratex owner Shay Martin. “And we’re thrilled to be able to offer expanded tools both to our existing customers, and accurate and up-to-date information for new shoppers and browsers curious about Vibratex products.”

Pricing remains accessible only to those with wholesale accounts, but the information about each product with its material and characteristics is available to all. There are expanded sales tools for retailers, with media information, product style sheets, and high resolution imagery with multiple views for most products.

Site banners and demos have been created and will be added, along with more information on retail stores and websites for product purchase.

Vibratex designs toys that fit ergonomically with a woman's body and feature a Japanese-inspired aesthetic.

“We’ve been arching your backs since 1983,” a Vibratex spokesperson said. “This is just a glimpse of the new Vibratexy sexy.”

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