NS Novelties to Debut New Product Line at ANME

LOS ANGELES — NS Novelties has released more than 100 new products within its first full year, leading to what the company reports as strong sales for several of its premiere items.

NS Novelties announced its ambitious rollout plans in late 2011, leading to skepticism among some industry insiders who didn't think releasing that many new items in that short amount of time was possible.

Less than nine months later, NS Novelties has secured both national and international distribution thanks to successful debuts at tradeshows from eroFame to AEE. Domestically, NS Novelties are carried by Capitol News, Eldorado, GVA Ohio, Honey's Place, National/Universal, SLS Distributors, and Williams Trading. In Europe, distributors such as Planet Earth, Tonga, and Toys Media carry the line, while in Australia the products are distributed by Calvista and Windsor. Pink Cherry handles Canada.

Lavi Yedid, managing director for NS Novelties, said, "The products appeal to all sectors of the competitive adult marketplace with their expert construction, their standards in safety, and their innovative packaging.

"We understand the process and interaction that happens on the store level which is why our aim is to create an overall product that buyers want to sell and that are easy to sell. Packaged in boxes with clean lines, comprehensive product information, and an open back window for easy product viewing, our novelties really do sell themselves!"

To date, the newly released, top sellers for NS Novelties are the Alise Vibrating Massager, the Muse, Envie G-Spot/Ripple/Smooth Massagers, Crystal Premium Glass Eggs, Jolie and Orbite Pleasures Plugs, Ballers Masturbators, and the Renegade Pleasure Rocker.

NS Novelties indicated it would showcase another new line of products at the July ANME show in Burbank. Those interested in getting a sneak peek at their next round of novelty items should drop by NS Novelties' booths 94 and 95 at ANME between July 14-16. 

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

XBIZ Expo Retail Trade Show Heads to L.A. LIVE Jan. 7-10

XBIZ Expo returns Jan. 7-10, 2027, at JW Marriott L.A. LIVE, where pleasure product manufacturers, distributors, retailers and other industry professionals will gather for four days of business, networking and entertainment.

Beisar Introduces 'Pillar' Fantasy Vibrator

Beisar has debuted its new Pillar fantasy vibrating dildo.

Full Circle Brands Expands 'The Pleasure Company' Vibe Collection

Full Circle Brands has introduced four new devices from its Pleasure Company collection of vibrators and massagers.

Blush Debuts 'Rowen' From 'EnLust' Collection

Blush has introduced the new Rowen dildo from its EnLust line.

XBIZ 2027 Hotel Room Booking Now Open

Hotel booking is now open for XBIZ 2027, giving attendees the opportunity to secure their stay at the host venue, JW Marriott L.A. Live.

CalExotics Expands 'Aura' Collection

CalExotics has expanded its Aura collection with three rechargeable bullet vibrators and two dual-action massagers.

Orion Debuts 5 New Styles From 'Cottelli Party' Line

Orion Wholesale has expanded its Cottelli Party line with five new styles.

Blush Introduces 'Aurora' Dildo From Avant Line

Blush has debuted the Aurora dildo from its Avant Collection.

Womanizer Introduces 'Liberty 2 Leopard Edition' Stimulator

Womanizer has debuted its new Liberty 2 Leopard Edition clitoral stimulator.

Honey Play Box Taps Aly Kennel for Sales Rep Role

Honey Play Box has added Aly Kennel to its sales team.

Show More