Greece's Sex Industry Hit Hard by Economic Woes

ATHENS, Greece  —  If the country’s debt crisis and recession aren't enough, add a sagging sex industry to Greece’s current economic woes.

A new report says people are spending less on adult movies, toys and sex fairs in the financially troubled country, nearly crippling its adult business.

According to the Telegraph, the recession has shrunk Greece’s biggest sex fair — The Athens Erotic Dream, that used to attract big crowds and plenty of exhibitors — down to a shadow of its former self.

Show organizer George Chrysospathis said the number of exhibitors has fallen by half since 2008 to about a dozen and the crowds are dwindling.

"We used to get 20,000 to 30,000 visitors, but this year I don't know, we'll just have to see," Chrysospathis said.

Greece’s former small, but thriving porn business is also suffering. In its heyday, studios employed about 1,000 people, including actors, photographers and cameramen and many of the productions were shot on the country’s exotic beaches.

But free Internet porn and movies from Eastern European countries took their toll. "Five out of the seven porn stars in Greece are Hungarian," Chrysospathis said.

The report said only one production company could be found at the sex fair hawking a title called “Seduction on Santorini,” aimed at sparking interest because of the connection with one of Greece's most popular tourist islands.

Sex shops have also been hit hard.

The report said that only a quarter of the 300 to 400 sex shops that once existed in Athens have survived the economic crisis, and business looked bleak for sex fair exhibitors.

What makes matters worse is that most sex shops in Greece struggle with a seedy image and are usually located far off the beaten path in rundown areas, making sales that much harder.

"Things look really bad," Donatos Passaris an anxious sex novelty exhibitor said.

Other retailers said they made only about $25 a day at the sex show, claiming that customers are depressed and not concerned about sex, or just can’t afford to buy the luxuries.

New concerns over Greece’s recent inconclusive election and fears about it abandoning the euro have also helped tank the sex business that’s made up largely of small family businesses that live or die on foreign suppliers and are faced with international competition.

"There's not a single wholesaler," Chrysospathis said.

And the booming novelty industry is anything but in the troubled country.

The report said that local makers of erotic underwear have found it difficult to compete with cheaper rivals from China and Turkey.

And a dreaded return to the drachma currency would deal another blow to the already ailing novelty industry. Nearly all of the sex toys sold in Greece are from countries such as Germany or Poland, and a devalued drachma would put them out of reach for most consumers.

“A vibrator that now costs $25 would then cost $62," Passaris said.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Canadian Senate Approves National Age Verification Bill

Canada’s Senate on Wednesday passed bill S-209, the “Protecting Young Persons from Exposure to Pornography Act,” which would require commercial adult websites to verify that Canadian users are at least 18 years old.

Blush Expands 'EnLust' Stroker Collection

Blush has introduced three new stroker sleeves from its EnLust line.

Eva Maxim, Foxxy Lead Latest From TransAngels

Eva Maxim and Foxxy star with Dakota Wonders in the latest release from TransAngels, titled "Shared Secrets."

Sara Jay Relaunches Site Through PAYSITE

Sara Jay has relaunched her membership site, WydeSyde, through PAYSITE.

European Commission: Age Verification App Ready For Use

The European Commission’s age verification app is now technically ready and will soon be available for EU citizens to use in order to prove their age when accessing online platforms, European Commission President Ursula von der Leyen announced Tuesday.

Lexi Lore Toplines 'Lesson Plans' From Sweet Sinner

Lexi Lore headlines “Lesson Plans,” from Mile High Media studio imprint Sweet Sinner.

Private Premieres Biker Feature 'Two on the Road'

Private has released its new biker feature, “Two on the Road,” starring Alice Ross and Nata Gold.

Gray Perrier, Destiny Mira Star in New Transfixed Release

Gray Perrier and Destiny Mira star in the latest release from Transfixed, titled "A Surprising Silver Lining."

UK House of Commons Moves to Tone Down Porn Amendments

The House of Commons has modified amendments to the U.K.’s pending Crime and Policing Bill, including provisions regulating “step” content, content featuring adults role-playing as minors, and performers’ ability to withdraw consent.

AEBN Reveals Ariel Demure as Top Trans Star for Q1 of 2026

AEBN has named its top trans stars for the first quarter of 2026, with Ariel Demure landing atop the leaderboard.

Show More