May 10, 2012 4:00 PM PDT    Text size: 

LOS ANGELES — "Love or Lust" was in the air at Adult World in Schenectady, N.Y., this week. 

The adult retail chain recently concluded a display challenge to creatively promote DreamZone’s latest release, "Love or Lust." Sponsored in part by the studio and inspired by the recent "Romeo & Juliet" contest, Adult World locations were provided marketing materials to create a display that best embodied the spirit of the film.

Taking visual cues from the movie, Adult World’s Schenectady staff used mannequins in costume to represent the characters portrayed by Gracie Glam and Rocco Reed.

“It was awesome to see the three-dimensional representation next to the on-screen images from the movie,” explained DreamZone’s Adam Hasner. “These guys did a great job — I’m thrilled to see our project represented so creatively."

As the second title in DreamZone’s series of romance-themed films, "Love or Lust" is a full-feature drama showcasing the talents of today’s top stars. This tale of sensuality, tension and heartache begins with adult performers Envy (Gracie Glam) and Luke (Rocco Reed) igniting the sparks of passion as they meet on set.

Their initial affinity quickly escalates from infatuation to a deeply-rooted relationship. This bond becomes challenged when Envy’s strong-willed nature collides with Luke’s overbearing jealousy.  With their imminent separation looming in the distance, can the couple mend the shattered remnants of their love, or are the two destined for a life apart? Helping them through this arduous journey are Chanel Preston, Charley Chase, Dani Jensen, Ryan McLane and Tom Byron.

"Love or Lust" is available now from DreamZone.