Planet Earth CEO to Participate in Iron Man Competition

WAKEFIELD, U.K. — Planet Earth CEO Paul Boote is set to compete in the Florida Iron Man competition due to take place Nov. 5.

Boote, a founding member of the Prostate Cancer Charity, will be making a personal donation to prostate cancer but all outside donations are welcome on his web page.

“The sexual health industry is far more aware of conditions like prostate cancer than a lot of organizations,” he said.

“We come into contact with people who have had experiences of this disease on a weekly basis and I hope that my contribution to the cause can help raise awareness so that fewer people suffer from this life-changing disease.”

This will be Boote’s second long distance event of 2011, having previously competed in a half distance iron man challenge in Barcelona during which he registered a time of six hours and 17 minutes.

The Florida event is a full Iron Man event and will comprise of a 2.4 mile swim, followed by a 112 mile bike ride and then a 26.2 mile run.

Iron Man competitions are held throughout the world in a list of countries that include the U.S., Australia, Germany and South Africa.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

LELO Debuts 'LELO Labs' Enhancements Line

LELO has introduced its new LELO Labs line of performance enhancers.

Adam & Eve Reveals Results of 'Bedroom Confidence' Survey

Adam & Eve has released the results of a survey asking respondents about their level of confidence in the bedroom.

Lovense, Hustler Hollywood Partner for 'Turned On' Event Series

Lovense and Hustler Hollywood have partnered for a series of product demonstration and staff training events, taking place in 18 cities throughout July.

Orion Debuts 2 New Styles From Cottelli Lingerie

Orion Wholesale has introduced two new styles from its Cottelli Lingerie line.

Lovehoney Group Names Simon Smith Sales Director

Lovehoney Group has appointed Simon Smith as its new sales director for the Americas.

Honey's Place, Paradise Sign 'Illumination' Distro Deal

Honey's Place has signed a deal with pleasure brand Paradise to distribute its Illumination line of light-up, app-controlled vibrators.

Orion Expands 'Your Strap-On' Collection From You2Toys Line

Orion Wholesale has added two new sets to the Your Strap-On collection from its You2Toys line.

Honey Play Box Introduces 'Kai Pro' Stroker

Honey Play Box has debuted its new Kai Pro stroker.

Male Power Featured on 'Saturday Night Live'

Male Power was featured in the season finale of “Saturday Night Live.”

COTR Acquires 'Le Wand,' 'b-Vibe' and 'The Cowgirl' Trademarks

COTR, Inc. has acquired trademark ownership of its flagship brands, Le Wand, b-Vibe, and The Cowgirl.

Show More