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PHS International Reports Success With Gaysentials

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Oct 5, 2011 1:00 PM PDT    Text size: 

PHOENIX, Ariz. — Adult product manufacturer PHS International reports that the company's pride products are selling well.

The company now offers new full floor and wall displays and has also adding new items to its selection.

“Gaysentials has proven to be a huge success not just in the gay retail market, but across the board in the adult retail industry,” said Chuck Harnish, company vice president. “Regardless of target sexual demographics [adult stores] are embracing the gay community by reserving a section of their stores for gay/pride merchandise.”

Before Gaysentials, pride merchandise was sold “loose” without packaging or bar codes and most adult shops, including the larger chains, weren’t set up to handle products of this type, the company said.

"But now Gaysentials makes it easy to stock pride essentials and widen retailers’ shopper demographics."

The Gaysentials collection consists of magnets, stickers, adornments and accessories. 

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