Home > News > COLT Gear Featured on NBC’s ‘The Office’ • Bookmark   • Newsletters   • Register Search Options

NEWS STORY

COLT Gear Featured on NBC’s ‘The Office’

COLT Gear Featured on NBC’s ‘The Office’
Get XBIZ News
XBIZ Research
Will virtual reality boost the paysite market?
Yes, it will soon
  39.66%
Yes, but in a few years
  36.87%
No
  23.46%
Out of 179 votes. Results based on votes submitted by members of XBIZ.net social network.
Sep 30, 2011 12:15 PM PDT    Text size: 

SONOMA, Calif. — Last night’s episode of NBC’s “The Office,” titled “The Incentive,” featured the team’s regional manager assembling the entire office staff together for a new sales incentive  that involved prizes — among them was the COLT Gear 7.5 Metal vibe manufactured by CalExotics in partnership with COLT Studio Group.

In addition to being the topic of some of the episode’s dialogue, The COLT Gear 7.5 Metal vibe appears multiple times throughout the show.

COLT Studio Group President and Creative Director John Rutherford told XBIZ that he found out about the vibe’s product placement on the show through “Buckshot” director Max Phillips.  

"This is not the first time COLT Gear has been featured on major television,” Rutherford said. “As a brand that has been around for over 43 years, we expect that many people recognize the strength of our brand and know that one word represents quality, COLT!  We are very happy that the production designers at ‘The Office’ chose our product to represent this segment and feel incredibly honored.” 

He added that as the oldest, most consistent producer of all-male erotica and products, COLT is often regarded as the “Playboy of the gay industry.”

The COLT 7.5” Metal vibe is seamless and offers multiple speeds. It is waterproof and uses two C batteries.

In honor of last night’s episode of “The Office,” CalExotics said it is holding a “COLT Work Incentive Giveaway” on Facebook, in which the company will give away some vibes in its version of “The Office’s” work incentive contest.

“At California Exotic Novelties, we’ve always known that COLT vibrators make great incentives for any occasion,” said Al Bloom, CalExotics’ director of marketing. “We loved having the COLT Metal 7.5 Vibrator featured on ‘The Office’ and are greatly amused. We also realize this is indicative of the place adult products has in the mindset of the mainstream media. To have an adult product featured on network television during prime time is something you wouldn’t have seen in the past. It is refreshing to know the producers of the Office are willing to push some boundaries and as the manufacturer, we’re thrilled they picked a quality COLT product!”

To view the full "The Incentive" episode of "The Office," click here.

More ways to get XBIZ News:  RSS Feeds  |  E-Newsletters  |  Desktop Widget  |  Mobile
Looking for porn star news and behind-the-scene videos? Check out XFANZ.com !

PROFILES & BIOS

Cam World: Q&A With Studio 20’s Andra Chirnogeanu

One of the blue-ribbon studios in the cam biz is Studio 20, which is now a global brand, with locations on both sides of the Atlantic — from Romania to Hollywood, Calif. Of course, with every strong... More »

Cam World: Model of Month Jenny Blighe Is Red-Hot

Have you found out about MyFreeCams sensation Jenny Blighe, the fiery Arkansas redhead? For the past four years, Blighe’s been camming on an almost-daily basis on MyFreeCams, building a loyal fan... More »

Justin Sayne Leather Expands Team, Gears Up for Eventful 2017

When Justin Sayne looks back on 2016, he will likely remember it as a year in which his Arizona-based company, Justin Sayne Leather, grew by leaps and bounds. Important new hires joined the company, Sayne... More »
XBIZ NEWSLETTERS
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.






POPULAR PRODUCTS & SERVICES
Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Subscribe to XBIZ World magazine, the industry's leading e-commerce trade publication, delivering in-depth coverage of the online, mobile and ancillary digital markets.

UPCOMING EVENTS

The European Summit

Mar 04 - Mar 07
Barcelona-Sitges, Spain

The TEA Show

Mar 05 - Mar 06
Hollywood, CA

Phoenix Forum 2017

Mar 23 - Mar 26
Tempe, Arizona

EXXXOTICA Denver

Mar 31 - Apr 02
Denver, CO.
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!