Masque Claims New Product Eliminates Unwanted Taste

TAMPA, Fla. — Masque has launched a new intimacy enhancement product that the company said is scientifically proven to mask the taste of oral sex on a man.

The product is called Masque Sexual Flavors and is a thin gel strip that dissolves on the tongue and conceals unpleasant tastes for up to 15 minutes, the company said.

"This is not a novelty item. It is a scientifically researched product developed to address an important issue among couples who may have been unwilling to talk about this in the past," said Michael Guilfoyle, chief operating officer of Masque.

"Our research indicates that men and women across a wide range of ages, income, education and geography are interested in using a product like this."

The company said that several years of research and development led to the creation of Masque Sexual Flavors. The company worked with two scientific firms to develop a formula that blocks the salts, proteins and bitter tastes often encountered when performing oral sex on a man.

Masque has developed the product in chocolate, strawberry and watermelon flavors. "We set out to make a unique and effective product. Every Masque gel strip is created and tested in an FDA-approved facility before getting individually packaged in a foil pouch," Guilfoyle said.

"Masque products are also 100 percent made in the U.S." Masque Sexual Flavors can be purchased on the company's website for $12. Each pack contains three individually-wrapped gel strips.