Australia's Adult Novelty King Eyes World's Biggest Brothel

SYDNEY— Australia’s adult novelty king, Malcolm Day wants to create the world’s biggest brothel.

The controversial businessman is hoping to raise money for a three story, 42-room mega-sex-complex opposite Sydney University on the city’s Parramatta Road — Sydney’s major historical east-west artery.

“The new complex will create the largest short-stay bordello globally. On completion, earnings are projected to double to $40 million of revenue and $12 million of earnings before interest, taxes, depreciation and amortization (EBITDA),” according to a stockbroker presentation obtained by BusinessDay.

Seven suites with pool tables “and two sets of beds for parties and group bookings” will be built on the top floor of the complex.

A highlight in Day’s funding pitch to investors for the mega-pleasure palace reads, “Fully incensed and legal premises, with all regulatory approvals obtained — 10 year operating history.”

Day is shopping a $5 million convertible note through his listed company Delecta Ltd, formerly called Adultshop.

Part of the plan also includes the acquisition of Stiletto, another profitable brothel, and to run a one-for-eight share consolidation.

Stiletto reportedly earned $7 million in revenue last year and EBITDA of $3.6 million that translates to more than a 50 percent profit margin.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

WSST Partners With OEJ to Launch 'Cristal Collection'

We Sell Sex Toys (WSST) has partnered with Our Erotic Journey (OEJ), adding the Cristal Collection to its curated catalog of pleasure products.

E-Stim Introduces 'The Slider' System

E-Stim Systems has introduced The Slider insertable electrode system.

Orion Expands 'Bad Kitty' Line

Orion Wholesale has added two new chain collars to its Bad Kitty collection of fetish accessories.

Eldorado Releases 2026 Lingerie Catalog

Eldorado Trading Co. has released its 2026 Lingerie Catalog.

Pipedream Names Sunny Winkleman Account Executive

Pipedream Products has appointed Sunny Winkleman as its new account executive.

Nexus Expands 'Ascend' Line

Nexus has expanded its Ascend collection with the new Extreme thrusting and rotating massager.

Blush Expands 'Performance' Line With 3 New Penis Extender Sleeves

Blush has expanded its Performance collection with three new extender sleeves.

Nexus Expands 'Bendz' Collection

Nexus has introduced a collection of anal plugs from its Bendz line.

Orion Debuts 2 New Styles From Cottelli Lingerie

Orion Wholesale has introduced two new styles from its Cottelli Lingerie line.

Tennessee Governor Signs Bill Requiring Warnings on Adult Stores

Governor Bill Lee on Tuesday signed into law a bill requiring adult stores, theaters and other establishments in Tennessee to post warning signs cautioning patrons that they “may be contributing” to sexual assault and human trafficking.

Show More