FlyntDigital Unveils Niche Sites

Gretchen Gallen
WESTLAKE VILLAGE – In a continuing push to make 2004 a year for aggressive growth, FlyntDigital unveiled three new niche sites this week, bringing the total number of Hustler-branded core sites to sixteen.

According to Darren Davis, vice president of sales and marketing for FlyntDigital, the new offering is both an opportunity for webmasters to use the Hustler-branded name to convert niche traffic as well as a chance for subscribers to obtain unlimited access to the photo and video archives from megasites Hustler.com and VCAXXX.com.

FlyntDigital's new sites, AsianFever.com, AnalHookers.com, and AmateurHollywood.com were chosen, according to Davis, based purely on market demand from both users and webmasters.

As an added incentive to the three new content sites, Flynt is offering double payouts through February 15th for all pay-per-join trials and signups. Full-priced signups to the new sites get paid $80, according to Davis, and signups at FlyntDigital's new $9.95 price point pay $50.

"We wanted to be as responsive as possible not only to webmaster requests, but to surfers and the industry in general," Davis told XBiz. "Hustler quality content doesn't get much better than this. Some of these properties have built-in offline audiences that we are sure will convert to online customers."

Davis added that AsianFever.com, for example, has an already established audience through the Hustler video and publication outlets, and based on that brand recognition alone should give webmasters an industry foothold.

Today's announcement comes on the heels of a flurry of FlyntDigital announcement in January of this year that included a new price point offering, increased payouts for webmasters, and the simultaneous launch of a megasite and a rewards program.

FlyntDigital tipped the conversion scales by offering a new, no-trial price point to subscribers at $9.95 for Hustler-branded sites, the company revamped its affiliate management website, and added a new megasite, VCAXXX.com, based on content from hardcore adult studio VCA, famous for its video series, photos, and a collection of hardcore erotica.

"Last month the feedback was incredible," said Davis, referring to the $50 payout FlyntDigital was offering for a limited time. "We started doing business with a huge number of new webmasters, and to follow it up with these new niche sites, we look forward to working with even more new webmasters whose traffic we didn't have products for until now."