LOS ANGELES — The Screaming O went to Tampa, Fla., over the Memorial Day weekend to participate in the 97X Backyard BBQ Music Tour with The Backstage Artist Lounge.
The Screaming O Scream Team was armed backstage and throughout the grounds with Rock On shots, Screaming O Rings and Condom Packs courtesy of the Association for Safe Fun Sex to spread awareness.
The Scream Team was joined at the Backstage Artists Lounge by headliners Panic! at the Disco, The Airborne Toxic Event and AWOLNation, as thousands of fans swarmed the festival for a chance to see their rock idols and win one of The Screaming O’s gift basket giveaways, the company said.
“The Screaming O joined Backstage Artist Lounge once again, this time to celebrate everyone’s favorite three-day weekend with a massive BBQ-themed music festival that brings the industry’s hottest bands together every year,” The Screaming O partner Keith Caggiano said. “Our Scream Team girls have made their mark at SXSW, Carnival of Madness and even entered the boxing ring with sexy flair – we can’t wait to bring the party to the Backstage Artist Lounge’s Memorial Day BBQ!”
The Todd Couples Superstore joined the Screaming O Scream Team to spread the word, sponsoring games and prizes. Leading up to the big event The Todd Couples Superstore gave away one Screaming O gift basket live on the 97X radio waves each day of the week.
The Event Squad brought the infamous Screaming O contest and free giveaways to the crowd, complete with Screaming O beer koozies to assure everyone’s beverages stay cool in the sun.
The concert featured performances by Hugo, Sick Puppies, Marksmen and more, as well as a Derby Lane Poker Room.