SLS Specialty Debuts Hero Male Enhancement

HOUSTON — Boutique adult product distributor SLS Specialty has brought Hero male enhancement to the adult market for the first time.

According to the company, the pill features herbal ingredients that target all five senses and provides an enhanced sexual experience from head to toe, showing there’s more to male enhancement than just a long lasting erection.

Hero’s proprietary herbal formula includes natural ingredients, including L-arginine to oxygenize the blood and heighten skin sensitivity; and DHEA, a “wonder hormone” produced by the adrenal glands that, among other things, plays a role in feeling aroused.

“Hero offers a total sexual experience and is not your everyday hard-on pill,” SLS Specialty CEO Shane Nelson said. “As we all know the most significant sex organ is the brain. We get our horniest and most receptive to sex when our brains are ready for it, and Hero’s unique formula has herbs included specifically for that purpose. It’s sexual enhancement for both the mind and body.”

The company says that many consumers, particularly those in younger demographics, want a pill that will give them a full-body, high-energy rush — and Hero does so in addition to boosting erections.

SLS Specialty said it first came across Hero a year ago, and after extensive testing and reformulation working directly with the manufacturer, the distributor had an enhancement pill they were proud to offer the adult market.

“Hero is backed by national advertising and already has made a name for itself in the mainstream retail market with incredibly positive customer feedback,” Nelson said. “This is Hero’s first entry into the wholesale realm and SLS looks forward to bringing such a valuable product to adult retailers across the country.”

Hero is available in four-pill snap cards and in fully stocked 12-unit mini counter displays.

For sales, email sales@slsspecialty.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Xgen Expands Bodywand Line With 2 New Vibes

Xgen Products has added two new bullet vibrators to its Bodywand collection.

Womanizer Introduces 'Snap' Micro Stimulator

Womanizer has debuted its new Snap stimulator, billed as the smallest pleasure product the company has released.

Product-Specific Local Store Locator Tool 'RetailCurrent' Launches

RetailCurrent, a tool that lets pleasure brands show online customers nearby brick-and-mortar stores with confirmed availability of specific products, has officially launched.

Blush Debuts 'M for Men' Male Sleeve Warmer

Blush has introduced its new M for Men sleeve warmer for male masturbators and strokers.

Orion Debuts 3 New Styles From 'Cottelli Party' Line

Orion Wholesale has expanded its Cottelli Party line with three new styles.

Nalpac Releases 2026 Winter Catalog

Nalpac has released its 84-page 2026 winter catalog.

2027 XBIZ Exec Awards Nominees Announced for Pleasure Product and Retail Edition

XBIZ is pleased to announce the executive nominees for the pleasure product and retail industry edition of the 2027 XBIZ Awards, presented by Svakom and sister brand Kaotik Labs, set to take place on Saturday, Jan. 9, in conjunction with the XBIZ 2027 event series.

Full Circle Expands 'Pleasure Company' Vibe Collection

Full Circle has added six new vibrators to its Pleasure Company line.

Fleshlight, Penthouse Partner for New 'Pet' Collection

Fleshlight has partnered with Penthouse to release a collection of strokers based on the anatomy of 12 Penthouse Pets.

Svakom, Kaotik Labs Return as Presenting Sponsor of XBIZ Awards, Pleasure and Retail Edition

The pleasure industry’s biggest night is set to shine even brighter as Svakom and sister brand Kaotik Labs return as presenting sponsors of the 2027 XBIZ Awards, Pleasure & Retail Edition, taking place at Avalon Hollywood on Jan. 9.

Show More