Jesse Jane Launches Diosa, a Line of Tequila

LAS VEGAS — Jesse Jane officially launched her own line of tequila this week at the Nightclub and Bar Convention and Trade Show in Las Vegas.

The Digital Playground contract star, along with her husband and two business partners, for the past seven months have been working with a distillery in the Mexican city of Tequila to create Diosa (Spanish for 'Goddess').

The line includes blue agave silver tequila, along with apple, mango, almond and café caramel flavored varieties.

Jane told CNBC that adult entertainment clubs are clamoring for the stars to host launch parties in cities around the country.

"We have so many relationships with all these club owners, both nightclubs and strip clubs," Jane said. "Unlike other [liquor] companies that need to get their foot in the door, we're already there. I've got lots of clubs calling, wanting me to come and have these big Diosa parties there."

Jane also said she has invested the majority of her savings into Diosa and that she thinks many will be fond of a tequila that's on the sweet side.

"I always said I was going to retire in two or three years," she said. "Digital Playground wants me to sign a new five-year contract [and] I'm more than likely going to sign it. That way, if I mess up, I'll have something coming in for five years. It'd be nice to have a guarantee."

Jane will appear in ads for Diosa, but since Digital Playground owns the rights to her stage name she will use her real name, Cindy Taylor.

Jane jumped into adult entertainment in 2003 after winning Miss Hawaiian Tropic Beauty pageants following her stint as a cheerleader at high schools in Kansas and Oklahoma.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Full Circle Introduces 'My Buddy' Plug Collection

Full Circle has debuted its new My Buddy line of vibrating anal plugs.

Little Puck Makes Her Deeper Debut

Little Puck has made her debut for Vixen Media Group (VMG) studio imprint Deeper, alongside Hollywood Cash, in “Respect.”

Rocco Siffredi Stars in Mainstream Italian Drama 'Blue'

Multi-XMAs winner Rocco Siffredi stars in the new Italian mainstream drama "Blue," directed by Eleonora Puglia.

Vibratex Names Kerrie McKinnon as Retail Specialist

Vibratex has named Kerrie McKinnon as its new retail specialist.

Penthouse Names Natalie Grace March's 'Pet of the Month'

Penthouse Magazine has named model Natalie Grace as Pet of the Month for March.

Jessi Rae Makes Her MILFY Debut

Jessi Rae has made her debut for Vixen Media Group (VMG) studio imprint MILFY, alongside 2025 XMAs Male Performer of the Year Alex Jones.

Stephanie Love Performs 1st Anal Fisting for Evil Angel

Stephanie Love has performed her first anal fisting scene alongside director and newly-crowned XMAs Male Performer of the Year Vince Karter in the latest scene from Evil Angel, titled “Stephanie Love Anal Gaping & Squirt.”

Penelope Reed Returns to Adult Time in New Pure Taboo Release

Penelope Reed has returned to Adult Time for the first time since 2018, starring in the latest release from studio imprint Pure Taboo, titled "The Family Ritual."

Orion Debuts 'Suspender Corset' From Cottelli Lingerie

Orion Wholesale has introduced a suspender corset from its Cottelli Lingerie line.

Cherry Candle Makes Her Elegant Angel Debut in St. Paddy's Day Release

Cherry Candle has made her Elegant Angel debut alongside Danny Mountain in a St. Patrick’s Day-themed scene titled "For Fucks Sake!"

Show More