Trigg Laboratories Names New Spokesperson

LOS ANGELES — Trigg Laboratories, the makers of Wet specialty line of personal lubricants and intimacy products, announced urologist Jennifer Berman, M.D., a leading expert on sexual health issues and urology, as a company spokesperson.

“Dr. Berman’s expertise in sexual health makes her an ideal fit for the Wet brand, and we’re thrilled that she shares our passion for helping couples improve sexual intimacy and pleasure,” Trigg Laboratories founder Michael Trygstad said. “We look forward to working with Dr. Berman to provide advice on how to have more satisfying relationships, but also insight into maintaining one’s overall sexual health and well-being.”

Trigg Labs said Dr. Berman is internationally known as an expert and pioneer in the field of female urology and female sexual medicine, having developed research studies on the physiology of female sexual function and dysfunction, as well as the medical therapies for female sexual function complaints.

“Through my work as a urologist, I've seen that the use of personal lubricants can lead to more fulfilling sex for people in a wide variety of situations, from women suffering from vaginal dryness due to menopause or a recent birth to men experiencing erectile dysfunction or prostate issues,” Berman said. “I'm excited to work with Wet to educate individuals on how they can optimize their own sexual health and experiences.”

Berman also is the co-author of the best-selling book “For Women Only: A Revolutionary Guide to Overcoming Sexual Dysfunction and Reclaiming Your Sex Life,” as well as the book “Secrets of the Sexually Satisfied Woman: Ten Keys to Unlocking Ultimate Pleasure.”

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Orion Expands 'Your Strap-On' Collection From You2Toys Line

Orion Wholesale has added two new sets to the Your Strap-On collection from its You2Toys line.

Honey Play Box Introduces 'Kai Pro' Stroker

Honey Play Box has debuted its new Kai Pro stroker.

Male Power Featured on 'Saturday Night Live'

Male Power is featured in the season finale of “Saturday Night Live.”

COTR Acquires 'Le Wand,' 'b-Vibe' and 'The Cowgirl' Trademarks

COTR, Inc. has acquired trademark ownership of its flagship brands, Le Wand, b-Vibe, and The Cowgirl.

Kheper Releases Flavored 'All Dicks,' 'All Chicks' Lollipops

Kheper Games has debuted its new All Dicks Penis Suckers and All Chicks Pussy Suckers.

Magic Silk Expands 'Love' Line

Magic Silk has introduced six new styles from its Love line of lingerie.

XBIZ Virtual Pleasure Products Trade Show Set for July 28-30

To facilitate global business between brands and buyers without the need for travel, XBIZ is pleased to reintroduce a virtual edition of its pleasure products events, set for July 28-30.

Orion Debuts New Styles From 'Svenjoyment' Line

Orion Wholesale has released two new styles from its Svenjoyment undergarment line.

Blush, 'Drag House Rules' Partner for Pride Month

Blush has been named an official challenge sponsor for OUTtv’s “Drag House Rules” during Pride Month.

Je Joue to Debut Expanded Product Lines at ANME

Je Joue will introduce several new products from its ILY and Je Joue collections at the ANME trade show in Burbank next month.

Show More