Paradise Marketing Brings Purell Hand Sanitizer to Adult Retail Market

Ariana Rodriguez
VISTA, Calif. — Paradise Marketing, distribution powerhouse of top personal health products, welcomes Purell to its lineup of condom, lubricant and other mainstream brands.

Paradise is the first distributor to offer the doctor-recommended instant hand sanitizer to adult retailers.

Paradise initially debuted the new Purell offering at the recent ANME Founders trade show.

"Purell hand sanitizer is an iconic brand trusted throughout the nation's top industries - schools, hospitals, fitness centers, they all keep Purell at arm's reach for a reason," Paradise Marketing CEO Dennis Paradise said. "It's a great addition to adult stores because it's a high-volume, high-profit addition, especially as an impulse or point-of-purchase product."

Paradise Marketing will offer Purell hand sanitizer in all available sizes, including eight-ounce pump bottles and one-ounce mini squeeze containers presented in a counter-top bowl, which Paradise said is the best-selling, best profit-generating SKU for an adult store to bring in.

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