Foul Play Not Suspected in Amazing Superstore Fires

PEABODY, Mass. — Although it would appear to be an astonishing coincidence that two adult stores owned by the same company in neighboring towns could each burn down due to accidental causes in the span of a week, the Massachusetts Fire Marshal’s Office told XBiz it believes that is exactly what has happened.

“There is no connection between the fires,” Fire Marshal’s Office spokesperson Jennifer Mieth told XBiz.

Mieth said that fire investigators have determined the cause of the first fire, which started in the middle of the night on Jan. 16 and destroyed an Amazing Superstore in Reading to be electrical problems. The cause of the second fire, which likewise started during the night on Jan. 23 and leveled an Amazing Superstore in Peabody is still under investigation.

She said it could be a matter of days or weeks before investigators reach any conclusions.

While two Amazing stores burning to the ground just miles from each other a week apart is bound to raise suspicions, state Fire Marshal Stephen Coan told the Boston Herald that conspiracy theorists should not let their imaginations run wild.

“I’ve been on this job long enough to know when there are coincidences,” he said.

In both cases, the fires had completely engulfed the stores by the time firefighters arrived on the scene. Crews from neighboring towns had to be called in to help fight the blazes, but Mieth said there was no chance of salvaging the stores, so firefighters concentrated on containing the fires before they destroyed adjoining businesses.

While the Reading fire ripped through an entire strip mall where the store was located, a pool hall and restaurant near the Peabody Amazing store were spared.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Nexus Expands 'Bendz' Collection

Nexus has introduced a collection of anal plugs from its Bendz line.

Senator Urges DOJ to Crack Down on 'Obscenity,' Attacks OnlyFans

U.S. Senator Jim Banks of Indiana this week urged Acting Attorney General Todd Blanche to reestablish the Department of Justice’s defunct Obscenity Prosecution Task Force in a letter that targets OnlyFans while repeatedly conflating “obscenity” with legal adult content.

UN Experts Urge US, Canada to Prosecute Aylo, Others for 'Exploitation'

GENEVA – The United Nations Office of the High Commissioner for Human Rights (OHCHR) has issued a press release in which two U.N. special rapporteurs, cited as experts, accuse Aylo and other companies of complicity in sexual exploitation.

Orion Debuts 2 New Styles From Cottelli Lingerie

Orion Wholesale has introduced two new styles from its Cottelli Lingerie line.

Tennessee Governor Signs Bill Requiring Warnings on Adult Stores

Governor Bill Lee on Tuesday signed into law a bill requiring adult stores, theaters and other establishments in Tennessee to post warning signs cautioning patrons that they “may be contributing” to sexual assault and human trafficking.

Kickstarter Revokes New Rules Banning Fundraising for Adult Content, Products

Crowdfunding platform Kickstarter announced Tuesday that it has reversed its recent decision to impose new “Mature Content” rules banning projects that involve adult content and sextech.

Magic Silk Expands 'Exposed' Line With 'Sinful' Collection

Magic Silk has expanded its Exposed line of lingerie with the Sinful collection.

Inside the Impact of New AV Laws on Sex Toy Ecommerce

Over the past few years, age verification (AV) has gone from a niche policy discussion to a very real, very immediate concern for anyone operating in the adult space.

Report: Irish Justice Minister Seeks UK-Style Ban on 'Extreme' Content

Ireland’s justice minister plans to introduce legislation criminalizing possession and distribution of “extreme” pornography, according to a report by the Irish Independent.

Orion Debuts New Styles From 'Svenjoyment' Line

Orion Wholesale has released three new styles from its Svenjoyment undergarment line.

Show More