Foul Play Not Suspected in Amazing Superstore Fires

PEABODY, Mass. — Although it would appear to be an astonishing coincidence that two adult stores owned by the same company in neighboring towns could each burn down due to accidental causes in the span of a week, the Massachusetts Fire Marshal’s Office told XBiz it believes that is exactly what has happened.

“There is no connection between the fires,” Fire Marshal’s Office spokesperson Jennifer Mieth told XBiz.

Mieth said that fire investigators have determined the cause of the first fire, which started in the middle of the night on Jan. 16 and destroyed an Amazing Superstore in Reading to be electrical problems. The cause of the second fire, which likewise started during the night on Jan. 23 and leveled an Amazing Superstore in Peabody is still under investigation.

She said it could be a matter of days or weeks before investigators reach any conclusions.

While two Amazing stores burning to the ground just miles from each other a week apart is bound to raise suspicions, state Fire Marshal Stephen Coan told the Boston Herald that conspiracy theorists should not let their imaginations run wild.

“I’ve been on this job long enough to know when there are coincidences,” he said.

In both cases, the fires had completely engulfed the stores by the time firefighters arrived on the scene. Crews from neighboring towns had to be called in to help fight the blazes, but Mieth said there was no chance of salvaging the stores, so firefighters concentrated on containing the fires before they destroyed adjoining businesses.

While the Reading fire ripped through an entire strip mall where the store was located, a pool hall and restaurant near the Peabody Amazing store were spared.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Xgen's Dr. Mindy DeSeta Spotlighted on CBS News

CBS News has spotlighted Xgen Products resident sex therapist Dr. Mindy DeSeta on its Miami and West Palm Beach affiliate stations.

FSC Unpacks SCOTUS Age Verification Ruling in Webinar

The Free Speech Coalition conducted a public webinar Tuesday to help adult industry stakeholders understand the Supreme Court’s recent decision in FSC v. Paxton, and its potential implications.

Electric Novelties Expands 'Gläs' Collection

Electric Novelties has introduced a variety of new items from its Gläs collection.

UK Lawmaker Calls for Appointment of 'Porn Minister'

Baroness Gabrielle Bertin, the Conservative member of Parliament who recently convened a new anti-pornography task force, is calling for the appointment of a “minister for porn,” according to British news outlet The Guardian.

FSC Toasts Jeffrey Douglas for 30 Years of Service

n the very same evening when the adult industry was hit hard by the Supreme Court ruling supporting Texas’ controversial age verification law, HB 1181, members of the Free Speech Coalition board, staff and supporters gathered to celebrate Jeffrey Douglas’ 30 years as board chair — a fitting reflection of his reputation as an eternal optimist.

FSC: Age-Verification Laws Go Into Effect South Dakota, Georgia, Wyoming on July 1

The Free Speech Coalition (FSC) has published a statement regarding new age verification laws set to go into effect tomorrow in South Dakota, Georgia, and Wyoming.

FSC Responds to Supreme Court Decision on Texas AV Law

The Free Speech Coalition (FSC) has released a statement responding to last week's Supreme Court decision on FSC v. Paxton, the Texas age verification law.

Le Wand's 'Petite' Highlighted in NY Magazine Article

Le Wand’s Petite massage wand has been recognized in NY Magazine's The Strategist round-up of top-rated massagers.

UPDATED: Supreme Court Rules Against Adult Industry in Pivotal Texas AV Case

The U.S. Supreme Court on Friday issued its decision in Free Speech Coalition v. Paxton, striking a blow against the online adult industry by ruling in support of Texas’ controversial age verification law, HB 1181.

North Carolina Passes Extreme Bill Targeting Adult Sites

The North Carolina state legislature this week ratified a bill that would impose new regulations that industry observers have warned could push adult websites and platforms to ban most adult creators and content.

Show More