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Lovers Rolls Out Liberator Boutique in Washington State

Lovers Rolls Out Liberator Boutique in Washington State
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Dec 18, 2010 12:00 PM PST    Text size: 
TUKWILA, Wash. — Peekay’s Lovers store in Tukwila has opened an in-store Liberator Boutique.

The company said the addition to its store provides a new interactive shopping experience designed to draw customers into the store by creating a virtual adult playground focused on increasing sales and traffic in the store.

"The Liberator premise of Bedroom Adventure Gear really intrigues consumers and creates a fun and exciting atmosphere," said Janet Blasquez, vice president of retail and marketing.

The Liberator Boutiques include shelving that feature Liberator Shapes and Sex Furniture in Original and Black Label, as well as, Liberator Role Play gear and playful restraints.

Beds adorned with an array of Liberator products create a visual display aimed to inspire customers to be interactive with the products while at the same time increasing sell-through and add-on purchases outside of the Liberator brand.

Customers will be able to browse the array of Liberator products and experience pairing them up with other Liberator accessories to create romantic lifestyle in their homes.

Lovers in Tukwila is KING 5 2010 Best of Western Washington Best Lingerie store for the second year in a row.

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