Penthouse Faces New Hurdles

NEW YORK, NY – Just as Penthouse is beginning to show signs of recouping after filing Chapter 11 in August, a group of creditors have emerged that could take control of Bob Guccione's porn empire.

According to reports, Guccione is still in control of the editorial content for Penthouse as he waits for a final nod from the U.S. Bankruptcy Court for the Southern District of Manhattan on his proposed reorganization plan, according to The New York Post.

According to Guccione's lawyer, the reorganization plan was filed this week and is not expected to receive approval from the bankruptcy court until the end of February.

However, the end result of that reorganization could mean that Guccione's creditors could very likely take control of General Media, the parent company of Penthouse that Gucionne founded in the 1960s.

According to The Post, the terms of Guccione's Chapter 11 filing state that the old bondholders, who are owed about $45 million, will exchange the notes for 1 million shares of common stock in the company and $27 million in new notes. That could easily sway control of the company onto the creditor's side.

Guccione's lawyer was quoted as saying that creditor-control might be a good thing for Penthouse and General Media.

"These guys are prepared to invest and really grow the business in video, cable and the Internet," he told The Post.

Additionally, Guccione will retain his title and control of the porn magazine's editorial content and will draw in an annual salary of $500,000 for the next ten years, a far cry from the financial hardships the porn publisher has endured over the past few years.

As advertising sales met with a steady decline and circulation numbers for Penthouse were crimped by the raging popularity of porn over the Internet, Guccione has been forced to divest his own personal fortune, including real estate, in order to stay afloat.

Guccione put his East Side townhouse on the sale block with an asking price of around $30 million. According to The Post, he also sold a substantial portion of his art collection to appease creditors, which is reportedly valued at around $100 million.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Penthouse Names Ccinnamon as July's 'Pet of the Month'

Penthouse Magazine has named Ccinnamon as Pet of the Month for July.

Kheper Releases New 'Sex Tower' Couples Game

Kheper Games has released its new Sex Tower couples game.

Blake Blossom Rolls Into the July Issue of X3 Magazine

Award-winning star Blake Blossom sparkles on the cover of the July issue of X3 magazine, the premier publication capturing the real personalities, passions, and stories behind top creators and performers.

Mylo Unveils New 3-in-1 Massager

Pleasure brand Mylo has debuted its three-in-one massage wand.

Orion Expands 'Bad Kitty' Line

Orion Wholesale has added two sex swings to its Bad Kitty collection of fetish accessories.

Hazel Heart Makes Her Blacked Debut

Hazel Heart has made her debut for Vixen Media Group studio imprint Blacked, alongside Jason Luv.

Wellness Brand Mila Raises $2.5M in Pre-Seed Funding Round

New sexual wellness brand Mila has raised $2.5 million in pre-seed funding.

Our Erotic Journey to Debut New App, Pleasure Products at ANME

Our Erotic Journey will introduce its new OEJ Remote App as well as six compatible new devices at ANME trade show in Burbank next month.

Munro Blaxxx Performs Her 1st Anal for West Coast Productions

Munro Blaxxx has performed her first anal scene in the latest release from West Coast Productions (WCP).

Blush Debuts 'Twin Python' From 'Temptasia' Line

Blush has introduced the Twin Python from the Serpent Collection of its Temptasia line.

Show More