Playboy Auction Pulls in Millions

NEW YORK, NY – Just in time for Playboy's 50th anniversary, the famed men's magazine proved to the world that it was still worth the price of admission.

Playboy's highly anticipated auction at Christie's International auction house in New York went off without a hitch this week and pulled in an estimated $2.7 million based on sales from 300 Playboy momentos.

According to CNN, the pre-sale estimate for the entire auction was between $1.5 million and $2 million.

Among the colorful collection of Playboy relics were original manuscripts by famous Playboy editorial contributors like Jack Kerouac, Ian Fleming, and Ray Bradbury, and a vintage Playboy bunny suit that got sold for $14,340.

Some of the auction's big ticket items sold for over $100,000, including Tom Wesselmann's "Study for the Great American Nude" that went for $107,550, and a LeRoy Neiman piece that went for more than $110,000.

The Wesselmann nude was reportedly one of Hugh Hefner's favorites and hung in his bedroom for years.

An Alberto Vargas painting, a style that became synonymous with the Playboy brand name in the 1960s, went for a reported $71,700, and even Hefner's 1988 Mercedes Benz stretch limousine brought in as much as $77,675.

One of the more anticipated items on the auction block was Hefner's personal "black book" of private contact information for famous celebrities and Playboy bunnies, which sold for a whopping $9,560.

A 1953 Playboy centerfold of a young Marilyn Monroe sold for $17,925. The photo was published in a special Playboy edition released without a date so that it could remain on newsstands indefinitely.

Other sales items included original photos of Bo Derek, Elle Macpherson, Elizabeth Taylor, Cindy Crawford, and other famous women who have appeared on the pages of Playboy over the years. Photographs by Helmut Newton and Herb Ritts were also up for bid.

Hefner's personal Playboy Club key card was thrown into the mix, as well as his personal correspondence with celebrities like Frank Sinatra, Fred Astaire, and Woody Allen.

In November of this year, Playboy celebrated its 50th anniversary with a special January 2004 issue. Playboy welcomed in its fifty years as a men's entertainment icon with a star-studded gala in New York, this week's auction, and plans for a New Year's Eve party at the Playboy Mansion in Los Angeles.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Fleshlight, Penthouse Partner for New 'Pet' Collection

Fleshlight has partnered with Penthouse to release a collection of strokers based on the anatomy of 12 Penthouse Pets.

Svakom, Kaotik Labs Return as Presenting Sponsor of XBIZ Awards, Pleasure and Retail Edition

The pleasure industry’s biggest night is set to shine even brighter as Svakom and sister brand Kaotik Labs return as presenting sponsors of the 2027 XBIZ Awards, Pleasure & Retail Edition, taking place at Avalon Hollywood on Jan. 9.

Electric Novelties Debuts 20 New 'Blue Line' Chastity Styles

Electric Novelties has introduced 20 new Blue Line chastity styles.

Sportsheets Wins Trademark Infringement Case Against Copycat Website

The World Intellectual Property Organization (WIPO) has ruled in favor of adult brand Sportsheets in a case against a copycat website using an infringing domain.

Sex Expo 2027 Unveils Guest Speaker Lineup

The Sex Expo 2027 schedule is now live, featuring two days of educational sessions, interactive workshops and expert-led conversations at the JW Marriott L.A. LIVE, Jan. 7-10.

Lovense Introduces Touch-Responsive 'Glint' Vibrating Anal Plug

Lovense has debuted its new Glint vibrating anal plug for couples, featuring a touch-responsive base that syncs the device's stimulation with the rhythm and thrust of the wearer's partner.

Orion Debuts New Vibe From 'Javida' Line

Orion Wholesale has introduced the newest vibrator from its Javida collection.

Fort Troff, XR Brands Enter Strategic Partnership

Pleasure brand Fort Troff has entered a strategic partnership with XR Brands for product development, manufacturing, and distribution.

Full Circle Expands 'Pleasure Company' Vibe Collection

Full Circle has added six new vibrators to its Pleasure Company line.

Our Erotic Journey Taps Polly Chen for Sales Team

Our Erotic Journey (OEJ) has hired Polly Chen for its U.S. sales team.

Show More