Jimmyjane’s Form 2 Wins IDEA Award

SAN FRANCISCO — Form 2, the waterproof rechargeable vibrator designed by Yves Béhar of fuseproject and Ethan Imboden of Jimmyjane, has been awarded the prestigious International Design Excellence Award (IDEA) from Fast Company and the Industrial Designers Society of America (IDSA).

According to the company, this year’s competition received the most entries since it began 30 years ago. Submissions came from 29 countries and awards spanned the design spectrum from technology to entertainment to ecodesign. Jimmyjane remains the only company in the sexual products industry to ever receive an IDEA Award.

“We believe that if anything should be beautifully designed and made, it’s the products that engage our sexuality,” said Imboden, founder and chief creative of Jimmyjane. “Jimmyjane and fuseproject pushed this theory even further with form 2, and the response from our customers — and now the design community — is unprecedented.”

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Le Wand Dive Gets Wired.com Review

Le Wand Dive has been spotlighted by WIRED with a review by tech and lifestyle journalist Amanda Chatel.

Blush Introduces 'Splash' Vibe

Blush has debuted its new duck-themed Splash vibrator.

SVibe Debuts 2 New Vibrators

SVibe has introduced the new Snail GIZI Duo and Snail AXI Spot Wand.

ProDx Health Introduces 'Power Femme' Test

ProDx Health has introduced its new Power Femme Home Collection Kit.

Orion Expands Cottelli 'Accessoires' Line

Orion Wholesale has introduced five new “It” pieces from its Cottelli Accessoires line.

ANME Wraps With Product Drops and Partnerships

ANME wrapped on Wednesday, the event’s third day, after delivering a mix of product launches, power meetings and networking — all while preserving the laid-back vibe that attendees say always makes ANME feel like a homecoming.

Playharda Wholesale, Secret Dome Ink U.K. Distro Deal

Playharda Wholesale and BDSM brand Secret Dome have signed a deal for UK distribution.

Hankey's Toys Releases 'Kitsune's Knot' Dildo

Mr. Hankey's Toys has introduced its new Kitsune’s Knot dildo.

Velvet Thruster Signs Distro Deal With ECN

Velvet Thruster has inked a distribution deal with East Coast News (ECN).

Kiiroo Introduces New Agatha Vega Stroker

Kiiroo has debuted the new Agatha Vega stroker sleeve from its FeelStar line.

Show More