Venus Introduces New Show Concept

BERLIN — International adult entertainment trade show Venus has introduced a new B2B concept, a separate entrance dedicated to professional visitors.

As of this year, the section will now be known as Venus Professional Trade Convention.

The location is also new. According to event executives, the estimated 5,500 professional visitors will get access to the novelties of the industry in Pavilion 11 via the separate entrance.

Event organizers say this pavilion will be open exclusively to professionals for only three days, Thursday-Saturday.

“During these past 13 years, Venus has successfully turned Berlin into an attractive trade show location drawing exhibitors from more than 36 countries and professional buyers from 60 countries across the world,” trade show manager Peter Buebel said.

Other changes this year include the business meets media dinner banquet, new partner hotels, and the Venus Congress designed to promote the use of information exchange.

Organizers say the event will stay true to its concept of a mix of B2B and end consumers.

“Because it’s the only concept that makes sense,” Buebel said. “There is not just black or white, i.e. pure B2B or pure B2C. We put our best foot forward with this balancing act every year, and the success of the years past has proved us right. Our next project will be to establish a trade show advisory board to assist us in planning the future development of Venus."

Venus takes place Oct.21-24, underneath the Berlin radio tower.

For more information click here.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

'Groove Thing' Sets Kickstarter Funding Record for Insertable Pleasure Product

Groove Thing, an insertable pleasure product that plays audio, has set a funding record on Kickstarter.

Nalpac/Entrenue, Ohdoki Sign Distro Deal for 'The Handy'

Nalpac/Entrenue has inked an exclusive U.S. distribution deal with Ohdoki Products for The Handy.

Onahole Debuts New 'Miss Boss Cup' Stroker

Pleasure brand Onahole has introduced its new Miss Boss Cup stroker.

ProDx Health Introduces 'Trust 1' HPV Test

ProDx Health has introduced its new Trust 1 Home Collection Kit for HPV testing.

Eye of Love Debuts 'Pheromone Roll-On Duo' From Bloom Line

Eye of Love has introduced the Pheromone Roll-On Duo fragrance set from its Bloom collection.

Full Circle Releases 'Grinders' Collection

Pleasure brand Full Circle has debuted its new Grinders collection of discreet vibrators.

Doc Johnson, Polynesian Pleasures Ink Distro Deal

Pleasure brand Polynesian Pleasures has signed a deal with Doc Johnson for global distribution.

Sydney Screams, Creature Feature Toys & Tailends Studios Launch Limited Partnership

Sydney Screams, Creature Feature Toys, and Tailends Studios have launched a one-month campaign to produce customizable dildos, with some proceeds benefiting SWAID Collective.

Sexpo Australia Founder Launches SexEx

Sexpo Australia founder David Ross has launched his new adult lifestyle expo, SexEx.

Orion Unveils New Styles From 'Svenjoyment Bondage' Line

Orion Wholesale has released two new styles from its Svenjoyment Bondage line.

Show More