The company says SafeToJoin.com is an impartial page rank 3 review site, featuring honest reviews of ethical adult paysites along with trailer videos, site details and companion reviews from several major review sites — all without a single link code or traffic monetization method.
"The SafeToJoin.com review site is powered by WebsiteSecure.org," said Stewart of Website Secure. "The site will be reviewing all paysites that have passed Website Secure inspection and earned the right to be called Safe To Join.
"So far, the owners of hundreds of major adult sites including Hustler, Wasteland, Playgirl, NaughtyAmerica have stepped forward to become certified. The certification seals are now viewed more than 60 million times each month. With no link codes, each SafeToJoin review is entirely impartial, all of the information is presented in a straight-forward manner and any sales earned as a result are pure profit for ethical site owners. It's the easiest way to monetize the fact that your sites are being run cleanly."
The company adds that the SafeToJoin website aggregates review scores from top review sites including TheBestPorn, TheTongue.net, PornReviews, BiReviews and AdultReviews.
Along with the entertainment scores, SafeToJoin also provides up-to-date WebsiteSecure.org certificate information as part of each site review demonstrating the ethical standing of each adult paysite for security conscious consumers.
"SafeToJoin, combined with all that WebsiteSecure.org offers, is an excellent tool set for consumers to use," said Vegas Ken, vice president of marketing for TheBestPorn. "These days, protecting and ensuring that porn consumers have a safe and scam-free experience is a benefit to all of us and we are proud to participate and support the launch of the SafeToJoin.com venture."
Mark of BlazingBucks said the company was among the first affiliate programs to have its sites inspected by WebsiteSecure.org.
"These days consumer confidence is just about the most important factor in determining if a particular visitor completes a transaction at the point of sale. Our ratios have shown that our visitors appreciate the fact that our sites are all certified. Now, the addition of SafeToJoin.com sending us review site traffic with no link codes as free uniques and SEO links — well, it's just more proof that we made the right decision when we signed up at the start," Mark said.
"The things WebsiteSecure.org checks for and the ways they are branding their certifications shows that they have a deep understanding of the way customers view adult sites these days," said Clement of VideosZ. "Having their seal on our site, alongside a Verisign seal that we also display, has proven to be very helpful for our conversion ratios.”