Adult Rental Launches v3.0

Stephen Yagielowicz
TORONTO — Video-on-demand provider has announced the launch of its next generation movie website, featuring new and improved functions, plus an extensive rebrand and redesign.

"We've dedicated a ton of time and resources into rebuilding Adult Rental from the ground up," Chris Marion, Adult Rental's product manager, said. "Our goal was to create nothing less than the best online porn experience, period."

"Without hubris," Marion added, "I think we've achieved that."

"The main design focus was centered on user-experience and we took our lead from cutting edge usability thinking," he offered. " Adult Rental now employs a context relative search engine, can display its content in several view modes including "tube" view, has numerous filters for its content, a clean new layout and look, new bio-style porn star pages, a 'share this' drop down bar, a retooled tagging function, and a new help section among many other innovative offerings."

Other upgrades are more technical, such as Adult Rental's new search engine optimized URLs, which will boost both user-friendliness and profitability.

"A considerable amount of work was focused on the backend of our program," Marion said. "Fine touches that will help our affiliates monetize their traffic more easily and efficiently, not to mention cutting load times and streamlining our entire operating model."

"We have not forgotten our hard working affiliates, and we have many new tools for them to take advantage of in promoting the New Adult Rental," Marion concluded. "To say nothing of site wide deep-linking and targeted search which will greatly expand the micro-focus traffic funneling that we already see top affiliates employing."

Adult Rental's library currently includes more than 50,000 DVDs, and offers affiliates VOD payouts of $35 per signup or a 35 percent revenue share.