Wicked Inks Distribution Deal With Euro JoyBear Pictures

LOS ANGELES — Continuing on what appears to be a growing trend among domestic adult production companies, Wicked Pictures announced an exclusive distribution deal with a European producer.

Wicked will be serving as the exclusive North American distributor for Britain's JoyBear Pictures. The London-based company's mantra is "Raunchy Films For Her And For Him," and has been the subject of features in the January 2010 editions of Britain's Esquire magazine and the Sunday Times newspaper.

JoyBear Pictures is the brainchild of British producer, director and owner Justin Robeiros dos Santos, whose personal mandate is "I like my films to look beautiful." The company's products have been described as female-friendly and a "kinder and gentler" form of porn by reviewers.

Britain's Knave magazine lauded Robeiros dos Santos' film "Private Thoughts" for "focusing on all the things that the rest of the porn industry have forgotten: situations, glances, and genuine human beings. The majority of porn studios would do well to follow the lead."

Wicked said it plans to release a JoyBear title every other month, beginning with "The London Sex Project," arriving on store shelves March 24.

The company said the movie was shot in true cinema verite fashion "following the lives and loves of a disparate group of attractive Brits who all have one thing in common - at one time or another, they've admitted to cheating on their significant others." The director then follows each interview subject as they engage in a heated and passionate tryst with their secret object of desire. Some of the individuals interviewed live in open relationships, while others are truly "risking it all" for a taste of forbidden fruit.

Wicked VP of Special Projects, Joy King, said, "These movies are a breath of fresh air. 'The London Sex Project' had me captivated from begging to end. It's some of the most believable and refreshing adult filmmaking I've seen in a very long time."

"As we say here in the U.K, I’m extremely chuffed - elated - to have teamed up with Wicked! Being pioneers of couples-focused films, they are a perfect match for Joybear. I hope to be working with them for many years to come," Robeiros dos Santos said.

For information contact Steven Vlottes at (818) 349 3593 or MrVlottes@wickedpictures.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Orion Debuts 3 New Styles From Cottelli Lingerie

Orion Wholesale has introduced three new styles from its Cottelli Lingerie line.

Alexis Fawx Fronts Latest From Bellesa Plus

Multi-XMAs winner Alexis Fawx stars with Josh Rivers in the latest release from Bellesa Plus, titled "Show Me Yours, I’ll Show You Mine."

Amirah Adara Talks Roots, Ambition and the American Dream

Amirah Adara may be new to college football, but she's no stranger to scoring big. Fresh from attending her first Trojans game, the Budapest native shows off her newfound team spirit in a black USC tank top as she settles in at Sana’a Cafe in Los Angeles. It’s a taste of American life she’ll have more opportunities to enjoy with her work visa secured and a bevy of stateside projects ahead.

CalExotics Expands 'Pleasure Kits' Collection With 3 New Additions

CalExotics has introduced three additions to its Pleasure Kits line, each combining a range of pleasure products and accessories centered on varying levels of intensity.

Vixen Media Group Extends Exclusive Contract, Brand Ambassadorship With Serenity Cox

Vixen Media Group (VMG) has renewed its exclusive contract with Serenity Cox and inked an extension of her brand ambassadorship of studio imprint WIFEY.

Beisar Introduces New Anal Lubricant

Beisar has introduced its new anal lubricant, expanding its product line beyond pleasure products.

Hazel Heart Stars in Latest From Deeper

Hazel Heart stars with Dan Damage in the latest release from Vixen Media Group studio imprint Deeper, titled "Midterm."

Pre-Nominations Now Open for 2027 TEAs

The pre-nomination period for the 2027 Trans Erotica Awards (TEAs) is now open.

Adam & Eve, Lovehoney Group Partner for Custom Products

Adam & Eve and Lovehoney Group have partnered to introduce two custom editions of We-Vibe vibrators and an advent calendar sex kit.

Lovely Planet, Dorcel Expand Partnership

Lovely Planet, longtime manufacturer and distributor of the Dorcel Toys line, has expanded its partnership with the company to include all Dorcel physical pleasure products.

Show More