CalExotics' Aphrodite Featured on ABC's ‘Private Practice’

CHINO, Calif. — On the Nov. 5 episode of ABC Television's “Private Practice,” character Charlotte King was seen distributing CalExotic’s Aphrodite massagers to the staff of her newly formed sex therapy practice.

The Aphrodite is part of the Dr. Laura Berman Collection, manufactured and distributed by California Exotic Novelties.

"This is another big step for the industry," said Al Bloom, CalExotics director of marketing. "When adult products are featured in prime-time, it gives couples the green light to explore their intimate desires ... and they'll be asking about the Aphrodite."

Bloom said he was pleasantly surprised to see the Aphrodite on the show because he was unsure it would even appear.

"People will see Charlotte and say, 'I'll have what she's having,'" said Jackie White, CalExotics’ vice president of sales. "As Dr. Berman's products become more and more recognized, retailers will not want to miss the boat."

The Aphrodite vibrator's design features intense vibration and infrared heating technology. It is compatible with an array of attachments.

Dr. Berman has appeared on CNN, Fox News, “The Oprah Winfrey Show” and regularly hosts the “Dr. Laura Berman Show” on Sirius XM satellite radio. Dr. Berman is also the author of a newspaper column and several books, including “Real Sex For Real Women.”

"It's refreshing that mainstream television is dealing realistically with issues of intimacy and sexual satisfaction," CalExotics President and Founder Susan Colvin said. "And the producers chose the right collection to feature on the program! The Dr. Laura Berman line is at the forefront of industry innovation and definitely a first-choice for women and couples looking for more from their sex lives."

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Kiiroo Introduces New Luxy Dutch Stroker

Kiiroo has debuted the new Luxy Dutch stroker sleeve from its FeelStar line.

Starship Unveils New Executive Team

Starship Enterprises has announced its updated executive leadership team.

CC Wellness Opens New Santa Clarita Facility

JO parent company CC Wellness has opened its new operations and warehouse facility in Santa Clarita.

Svakom Launches New Brand 'Kaotik Labs'

Svakom has launched its new male-focused sextech sister brand, Kaotik Labs.

Pjur Introduces 'SachetCard' Dispenser at Düsseldorf's 'Sex Now' Exhibition

Pjur has introduced its SachetCard dispenser at the Sex Now exhibition at NRW-Forum in Düsseldorf.

Orion Unveils New Styles From 'Svenjoyment Bondage' Line

Orion Wholesale has released three new styles from its Svenjoyment Bondage line.

Full Circle Introduces 'Sparkle' Plug Collection

Full Circle has debuted its new Sparkle line of jeweled anal plugs.

Kheper Releases 'Let's F*ck!' Scratch Tickets

Kheper Games has debuted its new "Let’s F*ck!" novelty scratch tickets.

Sportsheets Releases New Training Video for 'Edge' Collection

Sportsheets has released its latest training video, hosted by Brand Ambassador Rin Musick, featuring the company's recently expanded Edge collection.

Magic Silk Debuts 'Satin Petals' Collection

Magic Silk has introduced its new Satin Petals line of lingerie.

Show More