AMG Touts Beefcake Holiday Cards

SAN FRANCISCO — All-male studio Athletic Model Guild is touting a limited-run series of holiday greeting cards featuring vintage beefcake performers.

All of the black-and-white artwork was photographed by storied studio founder Bob Mizer and culled from the company archives.

"This set of cards features the master of beefcake's sense of humor and composition, unencumbered by fruity text, kitschy graphics or excessive retouching," a studio rep said.

The cards were printed in limited run of 50 each on recycled matte stock and a blank interior. Names of the performers are printed on the back.

"Not since Mizer sold in-house prints from the pages of Physique Pictorial have these images enjoyed the same meticulous attention," the rep said, adding the photos were selected by "a small group of AMG collectors and experts."

One set features model Bob Trichie in a posing strap and straddling a large model airplane. Another spotlights a grinning Mark Nixon draped in gift wrapping and standing in a large box with a holiday wreath.

The third set showcases a partially nude Jim Morgan and Larry Marianan around a Christmas tree.

The cards retail for $14.95 and are available now.