Robert Van Damme Takes Biz In-House

JC Adams
HUNTINGTON BEACH, Calif. — Performer-turned-mogul Robert Van Damme is taking distribution of his boutique label RVD Films in-house, starting with the forthcoming "Cocks in Paradise."

Van Damme and popular bodybuilder Matthew Rush topline the all-male sexpic, which was shot on location in Florida. Featured players include Drake Jaden, Tim Kelly, Dustin Michaels, Revel Milan, Neo, Dallas Reeves, Trey Turner and Brenn Wyson.

"In these economically challenging times, we are going to try for a more personally direct and economical approach to marketing and sales," Van Damme said. "So far, we've received a good response."

RVD Films was formed last year and has released six films, including "Butt Bouncers" featuring Tyler Saint, "Anal Intruders" costarring CJ Madison and the three-part "Private Party" series.

Van Damme has anchored all of his films to date and made headlines for "Private Party 3" in which he bottomed for the first time onscreen.

The films had previously been handled by Marina Pacific Distributors.

"Although we were never contractually exclusive with Marina Pacific, we acted as though we were," said Van Damme. "Until now we've never sold our titles directly to stores or other distributors."

For wholesale inquiries, call 877-300-4RVD. The label’s online store is located at RVDFilms.com.