LELO to Debut POP Displays

Anne Winter
STOCKHOLM — Luxury sex product designer LELO is releasing a series of point-of-purchase displays for boutiques and retailers to better display its collections of vibes and insertables.

There are three designs available ranging from small counter-top displays to large display cases with smaller units that fit inside for enhanced visual appeal.

“With a well-designed case that effectively displays the products as well as becoming a location for stock, LELO feels this will assist in showcasing our pleasure objects as well as increase sales,” LELO PR and Marketing Manager Shaye Saldana said.

LELO will debut the cases at this week’s ANE trade show.