Fleshlight Reaches 2M Units, Rolls Back Price

AUSTIN, Texas — Makers of Fleshlight are rolling back prices to its debut price of $49.95 throughout the month of May to celebrate the sale of its 2 millionth unit.

“At a moment like this we are grateful to all of our customers, and all of the people that have made our product into what it has become today,” ILF Inc. CEO Steve Shubin said. “To see something that began as a mission to help men find a safe and pleasurable outlet for self-gratification, transform into an international phenomenon is truly something special.”

Parent company ILF Inc. is the exclusive manufacturer and marketer of the top-selling Fleshlight sex toy for men, which is manufactured in the U.S.

The Fleshlight, which debuted 10 years ago, was designed by Shubin, who was looking for a similar device when his wife was pregnant and was told to abstain from sex. Unable to find something that imitated the feeling of vaginal sex, he created his own item.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Adam & Eve Unveils Stroker Inspired by Octopus From Amazon's 'The Boys'

"The Boys" showrunner Eric Kripke has teamed with Adam & Eve on the release of a new stroker based on Ambrosius the Octopus ahead of the Season 2 premiere of Amazon's spinoff series, "Gen V."

Pjur Debuts 'Toy Lube and Cleaner Collection

Pjur has introduced its new Toy personal lubricant and cleaner collection.

The Male Rose Names Emma Rose Brand Ambassador

Pleasure brand Male Rose has named multi-XMAs winner Emma Rose as its newest brand ambassador.

Kiiroo Debuts 'PowerShot' Stroker

Kiiroo has introduced its PowerShot dual-motor, app-controllable stroker.

Holiday Products, Sweetums Sign Distro Deal

Holiday Products has signed a distribution deal with wellness brand Sweetums.

Orion Expands Cottelli 'Accessoires,' 'Party' Lines

Orion Wholesale has introduced seven new pieces from its Cottelli Accessoires line and one from its Party collection.

ProDx Health Launches Affiliate Program

ProDx Health has launched an affiliate program for creators and other members of the adult industry to promote its home-collection testing kits.

Lovense 'Ferri' Spotlighted on Wired.com

Lovense’s Ferri has been spotlighted on Wired.com.

Orion Debuts New Style From Cottelli Lingerie

Orion Wholesale has added a new style from its Cottelli Lingerie line.

JO Debuts Stroker-Optimized Lube

JO has introduced its new Stroker Lube, engineered for use with strokers and sleeves.

Show More