Tuesday, Mar 24, 2009    Text size: 

“I think it's just the first of many products that we will have in there,” Interlandi told XBIZ.

On Tuesday, Arrow Productions said it struck a deal with New York-based Silver Buffalo, which will distribute Deep Throat shot glasses on shelves at 690 Spencer’s Gifts stores.

“I hope that everyone buys a Deep Throat shot glass and does a toast with shots of your favorite booze to the final episode of ‘Deeper Throat’ on Showtime,” Interlandi said. “I’m glad it’s over but sad it’s gone.”

Interlandi said tha Silver Buffalo licensed the Deep Throat barware through Arrow. The company also has deals in place for Deep Throat barware, drinkware, games, clocks, watches and home decor.

Arrow — which owns the licensing rights of “Deep Throat,” “Devil in Miss Jones,” “Debbie Does Dallas” and “Tell them Johnny Wadd is Here” videos — has branched out into numerous areas beyond adult in marketing and licensing their icons. The company’s lineup includes the Deep Throat Energy Drink, as well as apparel, costumes, comic books and posters.

Silver Buffalo also has licensed companies such as Miller Brewing, Coors Brewing, Kiss and Metallica.