"As the U.K.'s most trusted supplier of enhancement products, we have a profound appreciation for the market potential of Magnum products," Planet Earth Director Louise Boote said. "The range is a perfect fit to our product offering to retailers at every level."
Some Magnum products include the Penis Pumping Kit, which comes in three sizes with an adjustable leather cockring, and the Clitoris Excitement System, which "is really everything you need for enhanced clit pleasure," according to the company.
"Striking packaging, a strong brand and exceptional products will enable sales teams to confidently promote the range with the knowledge that consumers are completely supported and are guaranteed to experience discernable results," Boote said. "Retailers will quickly realize considerable reward from the Magnum range. We will continue to offer our exceptional product support, knowledge and marketing activity to assist our partners."