Maleflixxx, Spritzz Extend Partnership

TORONTO — Video-on-demand company has pacted with Spritzz, a European gay adult content provider, to launch on its network a dedicated Spritzz VOD channel and "ScenePack" package deal for web surfers and site affiliates.

Spritzz produces and distributes content for the twink market from their base in the Netherlands. Recent titles include "Straight Heat," "Liquid Heat" and "Million Dollar Boy."

The ScenePack deal offered by Maleflixxx bundles at least ten vignettes from one specific studio. The Spritzz ScenePack joins a weekly rotation that includes such gay adult companies as Bel Ami, Hot House Entertainment, Jet Set Productions and Lucas Entertainment.

"With this ScenePack, our fans will have yet another convenient way to watch our videos: ten scenes at once with our hot stars for a very attractive price," said Torsten Falk, Spritzz owner and executive director.

The branded Spritzz VOD channel will be made available to all company affiliates.

"Spritzz offers some of the best content on the web today," said Eric Johnson, president of Maleflixxx parent company Sureflix Digital Distribution. "Maleflixxx understands how to offer this content in a unique way [and] provides Spritzz the exposure they deserve."

In related news, the company recently launched Maleflixxx Tribe, a social networking site that is also a gay adult portal offering news, clips, reviews and other related features.

Maleflixxx recently earned an XBIZ Awards nomination for GLBT Web Company of the Year, while Sureflix was cited as VOD Company of the Year.