It was cool to meet with so many people at WebmasterAccessLA. We are just now beginning to catch up, following additional days in Phoenix visiting CCBill and others, and then the Thanksgiving festivities.
As you are preparing 2008 budgets looking forward, and predicting revenue forecasts, it is evident to every multinational contender that with the Euro predicted to remain at a +45% premium to the dollar for the next two years, forward thinking professionals will be seeking ways to convert, retain, and recur users where Euro Billing is possible.
This is acutely important for companies based in Canada and other outsourced locations around the world where there has for so long been the historical advantage - the premium provided by the ability to bill in US dollars, but where these companies now find themselves with personnel and fixed expense outlays increased over the last five years in many cases over 60% due to the erosion of the USD in world markets. The decline of the USD versus the CAD presents a perfect illustration:
Source: Yahoo! Finance https://finance.yahoo.com/currency/convert?from=USD&to=CAD&amt=1&t=5y
I was recently struggling through a thread on GWW discussing a ‘direct pay’ configuration for the European market and realized how confusing the non-standard billing sector terminology can be for interested readers attempting to make informed choices.
‘Direct pay’ is a push technology where the user must wire the membership fee to the processor, requiring more steps and providing infinitely more opportunities to lose the conversion, and in almost all cases providing none of the additional options and tools listed below. This is a fine compliment to any cascade of billing options as it works for many countries. But refining your options further will reap multiple increases. Webbilling.com, for example, has a customized platform for real EU direct debit in continuous operation for many years with a 10+ year negative database available for Spain, Netherlands, Germany and Austria currently, with UK and Belgium set up, and pending respective final national banking system approvals. This is real pull direct debit which almost no one in the industry appears to truly understand, but webbilling also provides the many advantages merchant clients associate with credit card billing - which they DO understand and embrace, including instant access, recurring, free trials, cross sales, up sells, pay-per-anything, pin call security, plus the optional Secure Pin mainly for high cost content cam sites and hard goods sales - billing in Euros irrespective of ones dollar price without direct conversion – and a comprehensive collections department designed specifically for the adult market but also operating in mainstream e-commerce. Which is better for your program? Or should you implement both?
I will continue to profile more global options for 2008 growth curve maintenance [!] – I saw that NoCreditCard has an interesting new offering as the mobile and telecom options continue to break out all over. More on that one soon...
Webbilling.com - Best Alternative Processor
Click Here for Additional Help Starting or Improving Your Online Business
Maintain that Growth Curve [!]
Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.
More Articles
How to Repurpose Every Clip for Greater Reach and Revenue
Adult content creators are often looking for ways to get more value from the time, effort, and editing that go into their content. What many don't realize is that by creating only one piece of content at a time and not repurposing it into previews and social media marketing materials, they're doing themselves a disservice.
Staci Cruse Builds on Pleasure Industry Experience to Guide Blush Sales
After 15 years in the pleasure industry, Staci Cruse has become skilled at distinguishing brands that merely talk about partnership from those that truly embed it into their operations.
Creator Tips for Keeping Fans Engaged Between Explicit Releases
Many adult creators fall into the trap of believing that the only content worth posting is explicit. While that may be what first captures a fan's attention, it's not the only thing that keeps them engaged. Fans come back for many reasons, and maintaining that connection doesn't always require nudity.
How Industry Professionals Can Normalize Sexual Wellness Through Everyday Dialogue
Every day, store owners, managers and sales associates help customers navigate products, answer questions, solve problems and find solutions that support intimacy, pleasure, confidence and overall sexual wellness.
Crimson Kitten Talks Cosplay, Chaos and Creating Community
At first, Crimson Kitten is quiet and reserved, offering thoughtful answers as she slowly reveals pieces of herself. Spend enough time exploring, however, and an entirely different world begins to emerge.
How Retail Merchandising Can Make BDSM More Accessible
For years, fetish and BDSM products have occupied a complicated space in adult retail. They are often highly recognizable, visually compelling and culturally fascinating, yet easy for retailers and brands to underestimate.
Jerkmate's Lili L. on Dropping Beats to Fuel Creator Success
Long before joining the Jerkmate team as a marketing strategist, Lili L. was the kind of person who always felt like she needed a new challenge.
How Educator Partnerships Help Retailers Serve Diverse Customer Needs
Walk into almost any adult store today, and you can feel the industry in the middle of an upgrade. On one side, you still see the familiar wall of vibrators, strokers, bondage gear and lingerie. On the other, quietly expanding, is a growing sexual wellness category.
What Mastercard's Specialty Fee Overhaul Means for Merchants
For business owners in the adult and specialty spaces, the rules have always been written in someone else’s office. The latest Mastercard changes are no exception, though there are practical ways merchants can begin preparing now.
Why AI Success in Adult Retail Starts With Understanding Daily Operations
We manage payroll across more than a dozen entities that operate on different schedules. Every pay period, someone had to log in to one portal, download reports, rename files, upload them to another system, and make sure everything matched correctly in QuickBooks.
