opinion

12 Tips for Paysite Tour Design

I found these brief notes on paysite tour design while going through one of my digital “scrap boxes” and thought I would share them with you.

I might have taken these notes at one online adult industry design seminar or another – but it was at least several years ago; and I can’t tell you where or when it was or who was speaking… Of course, I might have written them myself; since much of this is what I’ve always done – except being a control freak, I tend to specify font size rather than leave it up to a literal “+1” sizing. Who knows? Just enjoy these tips for what they’re worth:

  • Have one goal per page: to keep users clicking through to the “join” page.

  • Ask for the sale over and over again.

  • Your “next page” and “click here to join” buttons should be beveled graphics.

  • Use MouseOvers to show action.

  • Use “next” buttons on the top and bottom right of each tour page.

  • Have at least one “join” button per page and make sure it stands out.

  • Put text on left, pics on right.

  • Start each page with font size="+1" text.

  • Make sales text catchy and use it to highlight tour pics.

  • Use good pics with the eyes looking at you and keep graphics to a minimum.

  • Make “join” pages simple and to the point; with beveled or radio buttons for links.

  • Provide a brief overview of the pics, videos, special features and bonus materials.

I have some code and a few other goodies in my files that I think some of you would be interested in, so stay tuned for more!

Copyright © 2024 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

profile

WIA Profile: Jessica Jasmin

Jessica Jasmin’s heart has always been in production, but there were a number of stops along her route to becoming creative director for Gamma Entertainment.

Women In Adult ·
opinion

The ABCs of POS Systems for Adult Store Owners

What point-of-sale system is best for your adult business? Figuring that out can be frustrating, since the numerous options and acronyms don’t easily translate into a clear checklist of features and benefits you can weigh.

Sean Quinn ·
profile

Hayley Davies: From New Zealand Math Nerd to Fast-Rising Adult Star

Growing up, New Zealander Hayley Davies was a proud nerd who participated in mathematics competitions against students from much higher grades. Her good looks turned out to be a kind of secret weapon, causing peers to underestimate her intellectual acumen.

Alejandro Freixes ·
opinion

How Pleasure Brands Can Leverage Strategic PR Amid Mainstream Media Layoffs

Thanks to the mainstreaming of intimacy products, pleasure brands can now gain broad exposure in all kinds of publications, from Cosmo to Allure to Good Housekeeping. Unfortunately, the economic uncertainty dominating the world and challenging businesses has hit the media sector particularly hard.

Kathryn Byberg ·
profile

Elly Clutch: English Teacher Turned Creator Shifts Into High Gear

Growing up, Elly Clutch often felt a bit strange and out of place. In fact, that feeling has stuck with her for as long as she can remember. Nevertheless, she has grown a lot of confidence since her youth, and now knows that being an outgoing and fun-loving nerd makes her uniquely memorable.

Alejandro Freixes ·
opinion

How to Be a Kickass Guest on a Podcast

Podcasts have become a powerful platform for sharing ideas, stories and expertise. Guesting on podcasts can therefore provide tremendous opportunities to grow your fan base. However, being a good podcast guest goes beyond simply having interesting things to say.

Steph Sia ·
opinion

Strategies for Interacting With 'Tricky' Fans

Dealing with fans can often be a mixed bag for content creators. Most fans are friendly, respectful and willing to pay for your attention. However, along with the good comes the bad — in the form of the occasional hater, boundary crosser or freeloader.

Megan Stokes ·
profile

WIA Profile: Ruth Arceo

In the beginning, all Ruth Arceo knew was that she dreamed of being a buyer — but when the opportunity presented itself for a career in the adult world, she found she’d struck it rich. Arceo is the lucky lady who gets to pick and choose how to line the shelves at The Pleasure Chest in West Hollywood, California.

Women In Adult ·
opinion

10 AI Power Tips for Adult Creators to Level Up Their Game

Adult entertainment is evolving. We are now entering an era in which artificial intelligence offers more than just fantasy or technological novelty. AI can craft experiences that feel profoundly real, and create connections on a human level, offering personalization and presence that were once exclusive to in-person interaction.

S.K. Jackson ·
opinion

Shaping Your Brand Narrative for Mainstream Media

For adult creators seeking to navigate interviews and other media interactions with confidence, media training is essential. Whether it’s a live or studio recording, or an interview for a print publication, media training ensures that you are well equipped and appropriately prepared for opportunities that come your way.

Show More