InterNext is over until next time, and people are heading (or have already arrived) home. One thing that most attendees have in common, is that we all have a bunch of new ideas about how we can make our next million – but making the big bucks takes much more than ideas, it takes action – here‘s a few thoughts from a guru on the subject ~ Stephen
So, you've got a great Internet business idea. Yeah, I'm talking to you. You know who you are. You have this great idea that you love to brag about. You tell all of your friends how it's going to make you a millionaire. And to you, oh great generator of ideas, I say: So what!
I know (literally) hundreds of people that come up with million dollar ideas on a daily basis. I can count on my hands, however, the number of those people that have actually achieved a respectable level of success with those ideas.
What about you? Are you sitting there feeling good about yourself with that great idea of yours or are you actually doing something about it? Now, before you answer that question, be honest with yourself about what you want. Some people, it seems, are satisfied just having people pat them on the back for having such a great idea.
What about you? Is the pat on the back enough? If so, stop reading right now. I'm just going to waste your time if that is the case. However, if you're one of the elite few that genuinely has what it takes to turn that idea into money, read on. Still with me? OK, then, let's get started.
--- Point of No Return Starts Here ---
1. Pick One Idea
Decide right now that you want to turn this idea into money and try not to get bogged down in other ideas. You're going to come up with hundreds of other ideas before you see this one to completion. Resist the temptation to treat all of them equally. You will be tempted to pursue every single idea you have. This is the kiss of death. You need to narrow your focus. That's the key to success.
2. Stop Rationalizing
Somewhere along the way you're going to say to yourself: "This idea isn't working, because it's not the best idea. I should have picked another." Rubbish! This is the lazy part of your mind trying to give you an excuse for quitting. Don't quit. You don't know that the "other idea" is better. You *can't* know this. Drive on.
3. It's the Marketing, Stupid
You should spend more of your time marketing than on any other task. In the course of running your business, it's easy to get caught up in a million idiotic things. For example: "Which color paint do you think would look best in the ladies room? Pink or mauve?" Who cares! Make little decisions quickly, or pass them on to someone else. If you are not spending 90% of your working day on marketing, something is wrong. Fix it!
Now, you can say to yourself: "Of course he's right - I don't need Mark Joyner to tell me all these things" and then forget everything I've said. Or you can get started right now. I think you know which path leads to wealth and success. The question is, do you really want it?