Dev Depot: Picloadr, Taking Tumblr to the Next Level

Stephen Yagielowicz

Tumblr is an extremely powerful marketing tool because its uses include the ability to drive lots of visitors to a related website, both directly through linking and back-linking, and indirectly through the search engine net this casts. It also provides a means of driving viewers and subscribers to related YouTube channels.

A blogging platform famous for photo sharing, Tumblr provides many benefits from its flexible delivery system and ability to feed images to other blogs or sites — but it also has limitations that third-party programmers seek to overcome.

Picloadr is perfect for those who download, watermark, and/or edit a lot of photos and then want to upload them in one swift action.

Calling itself a better way to upload to Tumblr by seamlessly providing the ability to deliver quality, mass content to Tumblr blogs, Picloadr ( helps make Tumblr more attractive to marketers by providing a good solution for content scheduling.

According to its publisher, Picloadr is perfect for those who download, watermark, and/or edit a lot of photos and then want to upload them in one swift action.

Picloadr is a replacement for its previous incarnation,, updated with a range of new and helpful features, such as providing the ability to upload selected image files directly, without first combining and compressing the images into a single .zip file.

Picloadr also supports individual captioning of images, and offers better processing of any special characters or HTML that appears in image captions — all through a superior and stylish user interface.

Handy features such as the ability to toggle between multiple views let users perform fewer clicks by employing the list view, while those users who want everything right in front of them may want to use the tab view.

Picloadr is currently free to use, with user accounts, multiple themes and an overall faster processing (uploading) speed currently under development.

Pro account holders benefit from first access to new features and themes, such as the flat UI theme that is exclusively available to pro account holders. More pro perks include no limit on photo uploads, priority processing before free account users, an ad free usage, and a permanent connection to the user’s blogs, so hitting allow each time is not needed.

The developer is also very responsive to user requests, such as when auto tagging was removed as a feature after a user reportedly objected to the “fairness” of such a function.

Other users have noted an upload limitation of 50 images per session, with too many animated GIFs or generally large files generating a “500” internal server error — but as with all modern technologies, not pushing the envelope generally yields the best results.

Despite a drop in its appeal as an adult content marketing platform, Tumblr remains a strong component of many affiliates’ and website owners’ traffic acquisition programs.

As for the service’s current stance, its latest terms as of the end of January, 2014, only ask those folks who regularly post sexual or adult-oriented content to respect the choices of people in the community who would rather not see such content, by flagging their blog as NSFW. Tumblr also doesn’t want you to upload any sexually explicit videos, saying “We’re not in the business of hosting adult-oriented videos (and it’s fucking expensive).”

That leaves a lot of room for adult marketers, so warm up Picloadr and get to posting.