Tactical B2B Marketing Trends – 2009

How to Stay Legally Protected When Policies Get Outdated

The adult industry has long operated in a complex legal environment subject to rapid change. Now, a confluence of age verification laws, lawsuits, credit card processing and data privacy rules has created an urgent need for all industry participants — from major platforms to independent creators — to review and potentially overhaul their legal and operational policies.

The Basics of Total Cost of Ownership in Retail

Almost every retailer has experienced that “oh no” moment. It’s when support tickets pile up, staff can’t get answers fast enough, store openings get delayed because Wi-Fi isn’t ready, or the POS proves to be outdated. Suddenly you’re too busy fixing problems to focus on driving sales.

How to Market a Product You Can't Name or Show Online

You’re trying to sell legal, helpful products to consenting adults — yet the internet treats those products like a problem. The viral success every brand dreams of can seem maddeningly elusive when search engines block or restrict common keywords, social feeds shadow-ban PG posts, review bots misread images and policies shift overnight with no notice.

From Compliance Chaos to Crypto Clarity: Making the Case for Digital Payments in Adult

These are uncertain times for adult merchants. With compliance tightening and age verification mandates rising, the barrier to entry keeps getting higher.

Real-Time Insights to Streamline E-Payments and Stop Lost Sales

How Managing Inventory With AI Helps Retailers Stock Smarter

If you’ve ever stood in a stockroom looking at a wall of unsold merchandise, then you know this basic truth: Your inventory is an asset — until it starts gathering dust. But how do we predict what customers want? That’s the eternal retail dilemma.

A Retail Guide for Boosting Sales in the Often-Overlooked Nipple Play Category

When it comes to sex toys, one area of the body that often gets overlooked by both consumers and salespeople is the nipples. Even though human nipples are packed with nerve endings and are sensitive and responsive across genders, they frequently get ignored as a focus for pleasure products — usually simply because nipple toys are small and come in tiny packaging.

FSC's Valentine Leads Charge for Sex Worker Rights and Financial Access

Before ever stepping into a courtroom, Valentine already understood the power of presence. After all, they’ve shimmied on stages as a burlesque performer, consulted behind the scenes for creative businesses and moved through the adult industry not just as an advocate, but as a participant.

Peppermint on Finding Beauty Beyond Breast Cancer

I never thought it would happen to me. After all, I had done all the “right things” to stay healthy, so in the summer of 2020 when I felt a lump in my left breast, I was convinced it was nothing more than a cyst. At least, that’s what I kept telling myself. Yet a quiet voice inside still whispered, “But what if…?”

What Sexual Wellness Brands Can Learn From Taylor Swift

Taylor Swift is an undeniable cultural force, but her superpower isn’t just music. From surprise album drops on podcasts to billion-dollar tours, the Swiftie empire has turned into a global movement in large part thanks to effective marketing.