opinion

Sitting Out the Recession in Jail

Dear Max Hardcore,

I just wanted to send a few thoughts your way as you begin a 46-month stint in federal prison for an obscenity conviction that should never have happened in the first place. First, I want to say I hope the sentence served is substantially shorter, if not reversed altogether.

I have interviewed you several times over the years, but we have never been close and I do not know you well. I may not be a great fan of your work, to say the least, but neither do I think that is relevant to anything. I don't want to speak about obscenity laws because I think we both agree that they are fatally arbitrary and, well, seriously fucked up. But I do want to talk briefly about the manner in which you have faced this whole ordeal.

Brother, you have taken it like a man.

I haven't seen or heard one self-pitying peep out of you since you were indicted, even at parties over the past few years, in one on one conversations, when you could easily have bemoaned your fate and the unfairness of it all, and declared yourself a martyr to the cause.

Instead, you talked about how you weren't giving up the fight and how the world hadn't seen the last of Max, and how you really do believe in the System and the freedoms we enjoy and so often take for granted. That as the Man was working overtime to take away yours.

It was impressive, but I have been impressed before, particularly when you were one of the very first of the "video" crowd to attend Internext shows, years ago, when 98% of the producers still thought the Internet was for chumps.

You were always there, way ahead of most of the others, visible, asking questions, making deals, and palpably eager to learn everything you could.

I was there when an online guy tried to coax you into a fight at the pool in Hollywood, Florida, because, as I recall, he was offended by the content you made and felt he needed to make a statement. You didn't bite or back down, as I recall, and the confrontation petered out.

And I have seen you pilloried on adult chat boards by a lot of people in the industry, with comments along the lines of, "You had it coming," or, "That's the way it goes," or, "You play with fire, you get burned." You know, the sort of comments one would expect from people who share similar risks. (Excuse me while I puke.)

I also have heard the quieter asides, "I don't give a shit," or, "He got what he deserved," or the slightly more generalized, "Fuck him." There have been a number of those lately, but then that sort of attention is nothing new to you, is it? As the king lightening rod in an industry renowned for its headline grabbing, boundary-pushing egoists, your skin got thick a long time ago, didn't it?

So I just want to say that all this has been noted. You have thus far acquitted yourself quite honorably. I also want you to know that you will not recede into oblivion. If I am allowed and able, I promise to visit you in jail, to see how you are doing and to continue covering your story. I'm sure I will not be the only one.

On a last note, not that it was your choice, but you probably picked the best possible time to take to the sidelines. This is going to be one brutal recession. I know, it's not much of a consolation, but it's something.

Take it easy, Max. See you soon,

Tom

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

trends

Meet the New Class of Pleasure Purveyors Making Waves

The sexual wellness industry has always evolved in response to cultural shifts, but the current wave of up-and-coming pleasure brands signals something deeper than trend cycles or aesthetic refreshes. These founders aren’t just launching new products; they are reframing what intimacy means, who it is for and how it fits into everyday life. Across supplements, toys, aftercare and even divination decks, a new generation of brands is closing long-ignored gaps — between pleasure and wellness, fantasy and function, science and sensuality, individuality and shared experience.

Ariana Rodriguez ·
opinion

How to Convert Fans Through Scarcity and Exclusivity

Nothing sparks fans’ ongoing desire in the long term like making them feel personally prioritized. It gives them a sense of belonging and sparks a level of loyalty that goes far beyond just loving your work. Forging that degree of connection, however, requires knowing how to employ two key tactics: scarcity and exclusivity.

Sara Star ·
profile

Viben's Kara Liburd on Building a Fulfilling Career in the Industry

“We work in an industry where trust, follow-through and service matter just as much as product quality,” declares Viben sales exec Kara Liburd. “Retailers today want analytics, marketing assets and deeper product knowledge, and brands are stepping up to provide that support.”

Colleen Godin ·
opinion

How to Reinvest Back Into Your Creator Business

Early in their careers, most creators necessarily focus on survival. Money goes toward basic expenses, equipment upgrades and keeping content flowing. Once income becomes more consistent, however, it’s time to begin thinking about growth and sustainability. How can you build something that lasts beyond the next release or trend?

Megan Stokes ·
profile

WoodRocket Delivers Classic Adult Fun With a Quirky, Modern Twist

What does it take to stand out in the industry these days? How about a “Live, Laugh, Cum” keychain?

Colleen Godin ·
profile

Efren Méndez Leads LoveStore Mexico With a Community-First Approach

Fifteen years ago, Efren Méndez and a friend walked into a sex shop. They were looking for nothing more than a few items for a party. Instead, the moment altered the direction of his career, and ultimately his life.

Jackie Backman ·
profile

Kisscat on American Dreams and Creating Content That Connects

The year was 2019. Kisscat was drying her hair when her husband, Alex, walked in and told her about a couple who had become popular on Pornhub just shooting videos at home.

Jackie Backman ·
opinion

Guiding Shoppers With Clear Pleasure Education

One of the most valuable skills in pleasure retail isn’t persuasion — it’s translation. Customers often arrive curious but cautious, unsure of terminology, functions or even what questions to ask. The goal isn’t to overwhelm them with specs or explicit details, but to describe product features in a way that feels approachable, relatable and easy to imagine.

Sara Gaffoor ·
profile

Stripchat's Jessica on Building Creator Success, One Step at a Time

At most industry events, the spotlight naturally falls on the creators whose personalities light up screens and social feeds. Behind the booths, parties and perfectly timed photo ops, however, there is someone else shaping the experience.

Jackie Backman ·
opinion

High-ROI Marketing Tactics for Online Retail

In adult ecommerce, the marketing landscape never stops shifting. What succeeded brilliantly in March may seem outdated by September. When you look at the bigger picture, however patterns emerge: clear, repeatable paths to strong ROI that remain consistent even as algorithms, platforms and buyer behavior keep changing.

Hail Groo ·
Show More