opinion

Boning Up on the Hybrid Economy *Updated*

Last week, the Free Speech Coalition organized a day-long summit that focused on the issue of digital piracy. It was a more significant occasion than it sounds. In convincing a day's worth of motion picture, music and television industry execs to participate in a public discussion with members of the adult entertainment industry, FSC's fabulous Diane Duke, with the help of some connected law firms, engineered quite the coup. The exceptional program she put together culminated in a lively discussion between Vivid's Steve Hirsch and AEBN's Scott Coffman, which I was privileged to moderate. So a lot of ground was covered that day.

For many in attendance, though, much of what was discussed was more than familiar, and some expressed frustration that more new ground, i.e. solutions, was not forthcoming. But it never was to be; this first go-round was an initial conversation between previously estranged members of the same digital family, an essential step but too soon for the whispering of sweet secrets; if, that is, any exist.

Truth be told, it was all too clear that our big Hollywood brothers have no silver bullet (or sword) in their possession with which to smite pirates, and in fact continue to ask of themselves many of the same questions we have asked of ourselves these several years. But more saliently, it also came clear that the industries, as much as they differ, also tend to frame the questions similarly, and in doing so reveal a shared view of the desired uses of copyright and the business models that flow from them that are increasingly at odds with the myriad ways that people use and enjoy digital content.

It was in this context that the one comment during the day that really caught my ear happened to be a passing remark about the incoming Obama Administration and the fact that "we" could not expect any relief in the area of strengthening copyright laws to better protect against digital piracy. The reason offered was the presence of Lawrence Lessig on the transition team.

The comment interacted with a sense of unease I had been feeling that we who had convened that day were coming at the issue of piracy and copyright from an incomplete and ultimately ineffective perspective. My sense of unease was heightened by the fact that while there was such a high level of experience, intelligence and mainstream corporate influence in the room, an imperative side of the copyright argument was barely being acknowledged.

A few days later, I bought Lessig's latest book, "Remix: Making Art and Commerce Thrive in the Hybrid Economy," and read it over the holiday weekend. Lessig is, of course, a professor at Stanford Law School and a well-known advocate for easing legal restrictions on copyright. Remix is the third in a trilogy of books he has written on copyright and content in the digital age. If he has Obama's ear and the attorneys for Hollywood et al see him as their (and our?) ideological enemy, I wanted to know exactly what is on his mind.

What's on his mind is far more that I can convey in this or a dozen columns, but I will try in the months to come to insert his ideas into the discussion where relevant, not just for argument's sake but because they need to be incorporated into our everyday assumptions. They need to become a central part of our continuing conversation.

In my column in January's XBIZ World, I'm going to talk briefly about two of Lessig's core ideas - Read Only (RO) and Read/Write (RW) cultures and the three core economies; commercial, shared and hybrid - and their relevance to the adult entertainment industry.

If the Obama transition team is boning up on this stuff, so shouldn't we?

*UPDATE*

There has been some transition activity related to copyright, with Lessig right in the middle, of course.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

opinion

Balancing Growth and Audience Loyalty as a Creator

When creators who have been around a while feel the pull to explore something new, a quiet fear often creeps in: What if growth and evolution end up costing me the audience I worked so hard to build?

Megan Stokes ·
opinion

How Retailers Can Get the Most Out of Trade Shows

Trade shows offer something that catalogs and online browsing can’t match. Seeing, touching and discussing products in person gives you a better sense of how they might perform in your store.

Rin Musick ·
profile

NakedBakers on Stirring Up Flavor, Fantasy, and a Winning Moment

When NakedBakers heard her name announced as Female Streamer of the Year at the 2026 XMAs, she froze for an instant, caught between disbelief and pure joy.

Jackie Backman ·
opinion

How Promoting Wellness Fuels Retail Growth in Uncertain Times

My PR and marketing work helping adult brands, performers and platforms reach audiences has made one thing very clear. The brands most likely to succeed in the current economic, political and social climate are the ones marketing more than just sex.

Hail Groo ·
profile

Chaturbate's Emely Zuniga Talks Show Floor Magic and Creator Care

During industry events, you’ll likely find Zuniga gliding through the room, greeting creators, checking details and making sure everyone around her feels taken care of. With her colorful red hair, perfectly done nails and an easygoing, “work bestie” demeanor that instantly puts people at ease, she thrives in the fast-paced environment of conferences and trade shows.

Jackie Backman ·
opinion

How Pleasure Brands Can Capture Attention Through Press Trips

In many industries, press trips are considered desirable but optional — a bonus rather than a core element of a brand’s marketing strategy. In sexual wellness, however, they are essential.

Bryony Lees ·
opinion

What to Know About Deepfakes, Likeness Rights, and Digital Consent

AI is reshaping virtually every sector of the global economy, and the adult industry is no exception. Many adult companies have already explored or adopted AI in content production, and surveys indicate that around 65% have considered implementing AI technologies in their operations.

Christoph Hermes ·
opinion

Key Strategies for Adapting to Stricter PCI Compliance Standards

When it comes to PCI compliance, the days of simply filling out some paperwork and answering a few questions are gone. A casual approach is just not viable anymore.

Jonathan Corona ·
opinion

Automating Retail Accounting With AI

With 21 locations, I’m pretty much always hiring. Unfortunately, the employment market these days can be chaotic, as candidates send out applications across dozens of job boards with a single click. For managers like me, this results in more time spent sorting through signals and static.

Zondre Watson ·
opinion

5 Ways Social Media Can Boost Retail Sales

In today’s retail landscape, social media isn’t optional. It is one of the most essential drivers of product discovery, store traffic and long-term customer loyalty. The retailers seeing the strongest engagement and sell-through today are creating experiences customers want to share.

Genevieve Lariviere ·
Show More