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Opinion Features for Adult Industry Professionals

Paysite Owners’ Big Challenge — Optimal Pricing

Paysite Owners’ Big Challenge — Optimal Pricing
I’ve been writing for adult industry magazines for nearly a decade and have somehow managed never to touch on a topic that every paysite owner has to content with — the pricing conundrum. It’s one that every business owner faces. Unless you’re operating solely on charity, yo... More »

Mobile Redirects Fading, Here Are the Alternatives

Mobile Redirects Fading, Here Are the Alternatives
Now that the number of mobile users has outpaced desktop users and Google has forced the world to mobilize with Mobilegeddon, all publishers are aware that sites have to be responsive and mobile friendly or they will be penalized in the Google search rankings. But are publishers and advertisers awar... More »

Business Models Can Trigger Regulatory Compliance

Business Models Can Trigger Regulatory Compliance
Adult website operators are typically familiar with the obligations imposed by Title 18 U.S.C. § 2257 (Section 2257) which mandates the compilation and maintenance of certain records relating to the production of sexually explicit content. Less well known, but equally if not more important, ar... More »

Pirate Who Let His Guard Down Capitulates

Pirate Who Let His Guard Down Capitulates
If you follow developments in piracy closely, then you know it’s almost constantly evolving. Content theft has become big business, with some prolific pirates actually making more (in some cases by a factor of 10) than the creative folks in our industry who actually produce the content origina... More »

Safely Monetizing Cam Traffic

Safely Monetizing Cam Traffic
It has been stated that adult pornography has been a driving force behind the expansion of the internet. In the 1990s, dial-up was slow, and production of adult content was created by a studio system that distributed produced films via DVD and VHS to consumers. While consumers turned to the World W... More »

Next Big Success Could Come From Greatest Failure

Next Big Success Could Come From Greatest Failure
Some people think that success is inevitable for successful people, or that some people are just lucky. In reality, success is something more like dating. The vast majority of first dates are probably going to be terrible. Even fewer make it to the long term relationship phase, and (with any luck) t... More »

Evaluating the ROI of Social Media Campaigns

Evaluating the ROI of Social Media Campaigns
So much of our business world surrounds the term ROI (return on investment). This word can be used to empower, as justification or as a weapon. People are happy when they have positive ROI. They feel justified in spending, or not spending, based on their ROI. They also feel better about letting serv... More »

8 Tips for Successful Business Partnerships

8 Tips for Successful Business Partnerships
2016 marks my 16th year in the adult entertainment industry and the 10-year anniversary of my adult paysite management CMS software company, Elevated X, a still-thriving business formed out of a partnership that began 12 years ago. Like many business owners, I have a business partner. My partner is... More »

Publishers: Here’s What You Can Do About Ad Blocking

Publishers: Here’s What You Can Do About Ad Blocking
Ad blocking is a problem that impacts the whole advertising industry and the foundations of the Internet for free content distribution. Here are some key questions on ad blocking and what publishers can do about it. What Are Ad Blockers? As its name suggests, an ad blocker simply hides all types o... More »

Bitcoin: The Next ‘Must-Have’

Bitcoin: The Next ‘Must-Have’
In early 2015, when I started to focus on bringing Coinsnap’s Bitcoin payment solutions to the adult industry, following successful experiences in similar markets, I had to do a lot of explaining. Most people in the adult world that I talked to — despite being online professionals with ... More »

PROFILES & BIOS

WIA Profile: Alisya

Each month, industry news media organization XBIZ spotlights the career accomplishments and outstanding contributions of Women in Adult. WIA profiles offer an intimate look at the professional lives of... More »

Company Profile: ChargebackHelp Aids in Recovering Funds

Since the inception of credit card processing online, maintaining fairness for the consumer and the business owner in transactions that take place from remote locations has always been a difficult challenge... More »

Q&A With Penthouse Affiliate Manager Rhonda Kratz

With a bond to online adult commerce going back 20 years, Rhonda Kratz says she seen it all when it comes to the industry’s evolution. Penthouse.com’s affiliate manager calls her association... More »
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