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Educational Features for Adult Industry Professionals

Tricks of the Trade: Just Compensation

Tricks of the Trade: Just Compensation
Didn’t you shoot a scene with her? When’s the video going to come out?” Whenever the topic comes up, my porno candle dims a little. This summer marks the second anniversary of one of the hottest performances of my career, and I’m beginning to think the video will never be rel... More »

The United States of Consumers

The United States of Consumers
It seems every year during the fall, a lot of attention within our industry shifts to Europe … with good reason. Yes, there are a number of tradeshows many of us attend to network with peers and strengthen and forge business relationships. And there are more than 500 million consumers within ... More »

Legal Reality: Sound Music Deals

Legal Reality: Sound Music Deals
Music is a big part of just about every kind of entertainment. It is, for example, an integral component of most motion picture productions from mega-budget movies to micro-budget indie films. Even a relatively large segment of adult videos include music. Online, the use of music is exploding all ov... More »

Brand Building: What’s In a Name?

Brand Building: What’s In a Name?
One thing I have to say about this wacky business I know and love, is that there are some pretty damn clever folks that abound in the sex toy biz. I have come across many names of products and stores that absolutely leave me in hysterics so I thought I would share them with you. Of course I have to... More »

Cam Biz: Social Media Offers A Hook

Cam Biz: Social Media Offers A Hook
Anyone who doubts for a minute that the adult webcam sector has come a long way need only consider the fact that the sector now has its own convention: Camming Con, which focuses on cams exclusively. These days, cam models and cam-friendly affiliates are operating in a much larger market than they w... More »

Sell Your Story: Brand Identity and Long-Term Success

Sell Your Story: Brand Identity and Long-Term Success
Whether you’re a retailer, a manufacturer, a web store, or a distributor; selling your brand is essential for success. Telling a brand story is basically using marketing to generate that company image you want tattooed to the minds of your customers. Is that image luxury? Fun? Romance? Youth? ... More »

How Sexologists Can Contribute to the Sex Toy Retail Industry

How Sexologists Can Contribute to the Sex Toy Retail Industry
One of the things I’ve noticed over the years is that there’s a disconnection between some groups of people who could be natural allies. Sexologists want to understand sex, and sex therapists and coaches are dedicated to helping people improve their sex lives. And as the sex retail world... More »

Understanding the German Live Cam Biz

Understanding the German Live Cam Biz
Germany is one of the worldwide top markets when it comes to traffic and profits in the adult industry. The most profitable services these days are webcams and dating. When it comes to webcam business, a lot of things have changed the past years. But on the other hand a lot of things are still the ... More »

Mobile Traffic Trends

Mobile Traffic Trends
Some site owners may have had the feeling that finding an elusive sale in a sea of porn freeloaders is akin to finding a needle in a haystack with a long list of piracy sites and file lockers illegally competing with the many free content options that are also available online. Now, thanks to some n... More »

Retail Sales: When to Call in the Pros

Retail Sales: When to Call in the Pros
If you work on the front lines of the sex retail trade, you’ve had customers who came to your store and asked for a product to fix a situation that it simply can’t fix. Some couples try to spice up their sex lives with a toy or a movie, without realizing that their sexual problems are ro... More »

BUSINESS ANALYSIS

The United States of Consumers

It seems every year during the fall, a lot of attention within our industry shifts to Europe … with good reason. Yes, there are a number of tradeshows many of us attend to network with peers and... More »

More to Love: Products Made for Larger Consumers, BBW Fans

It used to be that plus-sized items were made for larger women and, in the adult lingerie industry, for many a cross dresser as well. But the demand for adult products catering to larger women continues... More »

Cam Technology Trends: Bye-bye Walled Gardens

Years ago the infrastructure required to provide live streaming adult video content was expensive, littered with bugs and came with an exceptionally high bandwidth bill, making it cost prohibitive for... More »
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