Home > Features > Country Snapshot: Poland • Bookmark   • Newsletters   • Register Search Options

FEATURE

Country Snapshot: Poland

Country Snapshot: Poland

July 8, 2008
Text size: 
Get XBIZ News
XBIZ Research
Will virtual reality boost the paysite market?
Yes, it will soon
  39.66%
Yes, but in a few years
  36.87%
No
  23.46%
Out of 179 votes. Results based on votes submitted by members of XBIZ.net social network.

" Polish Internet use is lower than in Western Europe "

When Poland first joint the European Union in 2004, many workers there left to work in other EU countries — particularly the UK — because of high unemployment; which was the second-highest Europe at that time.

However, with the advent of the credit-crunch overseas and rapid growth of the salaries and booming economy 'back home,' the exodus of Polish workers seems to be over: thus far in 2008, people who came back to Poland outnumbered those leaving the country.

The Poles have a justified reputation for working hard and demonstrate a keenness of spirit which seems to be sorely lacking in the U.K. and elsewhere.

Poland has a population of 38.5m, some 14m of which — or 36 percent — have access to the Internet at this time. Whilst the percentage of Polish Internet users is still lower than in Western Europe, it is growing at a fast and consistent rate.

Furthermore, the Polish payment card market is small but growing quickly. However, Polish consumers tend to primarily use their payment cards as cash acquisition tools, rather than for paying for goods and services directly at a POS terminal or over the Internet.

This might help explain the popularity of Password by Phone's phone billing solution, which communicates with these surfers in their native language of Polish — and because Poland has its own domestic pay-per-call infrastructure, payouts from there are higher than from most other countries.

Poland is considered to have one of the healthiest economies of the post-communist countries. Since the fall of communism, Poland has steadfastly pursued a policy of liberalising the economy and today stands out as a successful example of the transition from a state directed economy to a privately owned market economy.

To capitalize on this growth, you should include marketing to Poland as part of your globalization strategy.


PROFILES & BIOS

Grand Slam Media CEO Luke Hazlewood Hits It Out of the Park

Grand Slam Media Inc. CEO Luke Hazlewood’s view of the advertising business is one that seems to have solid roots. He says that in an ever-changing marketplace it is a better protocol to lead rather... More »

2017 XBIZ Webstar of the Year Harriet Sugarcookie Dares to Evolve

Start with a heaping helping of charming personality, sprinkle a dash of delightful quirky antics, then lather the final product with a whopping dollop of sensual sweetness… and what do you get?... More »

2017 XBIZ Trans Performer of the Year Reigns Supreme

It’s easy to see Aubrey Kate now — the modelesque, blonde bombshell — and dismiss her recent awards in the erotic arts as inevitable. It’s easy to say that she was simply born with... More »
XBIZ NEWSLETTERS
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.






POPULAR PRODUCTS & SERVICES
Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Subscribe to XBIZ Premiere magazine, the industry's leading adult retail trade publications, delivering the most timely and comprehensive business news and information to producers and retailers of adult products.

UPCOMING EVENTS

XBIZ Retreat

May 30 - Jun 03
Miami, Florida

XBIZ Miami 2017

May 30 - Jun 02
Miami, Florida

XShow 18+ 2017

Jun 01 - Jun 03
Moscow, Russia

Cam Summit

Jun 02 - Jun 04
Lloret de Mar, Spain
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!