opinion

Mobile Games - $10 Billion in 2009

Juniper Research has published a new report: Mobile Games: Subscription and Download, 2007-2012. This report is viewed as an essential resource for strategic and market planners focused on mobile game market sizing, forecasting, player analysis and positioning strategies associated with current and future opportunities. The study, now in its fourth edition, uses a combination of one-on-one interviews with leading company executives and Juniper in-depth primary research in order to provide a comprehensive view of the fast-developing mobile games market.

Focusing on downloadable and subscription-based games, this report offers detailed analysis of the major barriers to user adoption and retention; outlining the strategies that operators, vendors and publishers should employ in order to maximize their respective returns in the mobile games sector. This strategic report also provides company profiles for more than 20 games publishers and developers, together with an examination of gaming business models as well as a discussion and evaluation of how the mobile games value chain is likely to evolve. The games are categorized by:

  • number of users (m)
  • average price per download/subscription ($)
  • total revenues ($m) plus average revenue per user data ($)
There is also data on total end-user generated revenues ($m) and total revenues ($m) from advertising. All forecasts are split by eight global regions. Some of the key questions answered by the report include:
  • What strategies should players employ to maximize their respective returns?
  • What is the current and future size of the mobile games market?
  • What impact has 3G had on the mobile games market?
  • What are the major hurdles to greater adoption of mobile games?
  • Who are the major players in the mobile games market?
  • How much revenue will be generated from advertising in mobile games?
A free whitepaper is also available from Juniper Research at: https://www.juniperresearch.com/shop/viewwhitepaper.php?id=95&whitepaper=53





Webbilling.com - Best Alternative Processor





Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

opinion

What France's New Law Means for Age Verification Worldwide

When France implemented its Security and Regulation of the Digital Space (SREN) law on April 11, it marked a pivotal moment in the ongoing global debate surrounding online safety and access to adult content.

Corey D. Silverstein ·
opinion

How Adult Retailers Can Enhance Sales With Supplements

The supplement industry is big business. In 2024, Future Market Insights estimated it to be valued at $74.3 billion, and other market research firms anticipate that number will grow to upwards of $170 billion in just 10 years.

Rick Magana ·
opinion

From Tariffs to Trends: Staying Resilient in a Shaky Online Adult Market

Whenever I check in with clients these days, I encounter the same concerns. For many, business never quite bounced back after the typical post-holiday-season slowdown. Instead, consumers have been holding back due to the economic uncertainty around the Trump administration’s new tariffs and their impact on prices.

Cathy Beardsley ·
opinion

Why It's Time the Pleasure Industry Got Serious About IPX Waterproof Ratings

As someone who regularly communicates with manufacturers, retailers and consumers, I’ve seen how this ambiguity can do a disservice to both the customers who use these products and the businesses that sell them.

Alicia Sinclair Rosen ·
opinion

Optimizing Payment Strategies for High Ticket Sales

Payment processing for more expensive items, such as those exceeding $1,000 per order, can create unique challenges. For adult businesses, those challenges are magnified. Increased fraud risk, elevated chargeback ratios and heavier scrutiny from banks and processors are only the beginning.

Jonathan Corona ·
opinion

Tips for Sexual Wellness Brands to Win Over Gen Z This Summer

As summer rolls around, the excitement in the air is palpable, especially for one particular demographic: Gen Z. College and university classes are over, vacations are booked and it’s time to let loose.

Naima Karp ·
opinion

The Barcelona Job: A Diamond Heist Drenched in Sweat and Seduction

In a city famed for its architecture and allure, something far more seductive is about to go down. The priceless NakedSword Diamond is nestled deep within a heavily fortified Barcelona museum, and master thief Sir Peter has his eye on the prize.

Jackie Backman ·
opinion

Celebrating the LGBTQ+ Community With Inclusive Packaging Design

Pride Month is a time of visibility, joy and self-expression. In the pleasure industry, projecting that energy can start with something as simple as a box. Market research shows that 72% of U.S. consumers say product packaging influences their purchasing decisions.

Matthew Spindler ·
profile

Sara Loverays on Tapping Her Goddess Energy

When Sara Loverays first turned on her webcam, she didn’t know it would change her life — or unlock a side of herself she’d been waiting to set free. What began as a way to make extra cash between travel physical therapy contracts soon became her full-time passion, a platform for self-discovery, and a ticket to building her own brand based on sensuality, self-discovery and “goddess energy.”

Jackie Backman ·
profile

WIA Profile: Pettus Ashley

Pettus Ashley brings her A game to the world of authentic adult branding, flitting between airports as the American face of U.K. brand Bathmate. As a company brand ambassador, Ashley personifies Bathmate’s dedication to the retail world, showering staff with equal amounts of appreciation and sales education.

Women In Adult ·
Show More