profile

Bonny Hall

This month's WIA Woman of the Month is Bonny Hall, Head Buyer for LoveHoney:

What is your role at LoveHoney?
Head buyer and presenter of Sex Toys TV (LoveHoney's very own web channel).

How long have you been in adult?
I joined LoveHoney four years ago.

What advice would you give to women entering the business side of adult?
Remember that men tend to be more embarrassed talking about sex than women, which can help you to move ahead.

What's your favorite sex toy?
The iBuzz two is my absolute favorite. The concept of a musically activated vibrator for couples really grabbed my attention and I loved the idea of a sex toy that can be used with a lifestyle gadget. I was involved with the design process and although the original iBuzz was great, the iBuzz two is in a class of its own.

As a woman in adult, what's your best asset?
A genuine and informed understanding of what women want when it comes to buying sex toys. Although we cater for the male market too, LoveHoney.co.uk prides itself on also being female-friendly, so whether I'm sourcing products, presenting Sex Toys TV or dealing with customers, I keep this at the forefront of my mind and tailor my approach to suit their needs.

What's your favorite part about being a woman in the adult industry?
One of the most satisfying parts of the job is receiving positive feedback from customers. A woman in her 40s recently wrote to say that she had experienced her first orgasm after buying a vibrator from the site. It's great to know that LoveHoney is able to help and that customers of all ages feel comfortable buying from us. I also love spotting the latest 'big new thing' and breaking them into the U.K. market — the Hitachi Magic Wand is just one example.

What's your least favorite part of your job?
Admin is my least favorite task, but I set aside some time each week to get on top of it — it builds up quite quickly.

Related:  

Copyright © 2024 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

opinion

Retailer Tips for STI Awareness Month

Adult retail isn’t all fun and flirty games. We love helping folks navigate pleasure and desire for themselves and with their partners, but brick-and-mortar staff are also on the front lines for myriad educational opportunities — especially in April, which is Sexually Transmitted Infections Awareness Month.

Rin Musick ·
opinion

Strategic Upscaling of Non-4K Content

If content is king in adult, then technical quality is the throne upon which it sits. Technical quality drives customer acquisition and new sales, while cementing retention and long-term loyalty.

Brad Mitchell ·
opinion

A Look at the Evolution of Pleasure-Enhancing Pumps

Even though the pleasure industry is famously innovative, most “new” products are still ultimately reimagined versions of previous ones. They expand on the core idea by introducing a new feature or solution that takes the original concept to a new level of sensation, functionality or convenience.

Rebecca Weinberg ·
opinion

Platforming the Pleasure Industry With Our Collective Voice

Very early in my business career, I learned not to mix business with politics or religion. This was a foundational tenet that just made sense. For much of my career, that was easy. However, it has become increasingly difficult to avoid bringing politics into business.

Ken Sahn ·
opinion

The ABCs of POS Systems for Adult Store Owners

What point-of-sale system is best for your adult business? Figuring that out can be frustrating, since the numerous options and acronyms don’t easily translate into a clear checklist of features and benefits you can weigh.

Sean Quinn ·
opinion

How Pleasure Brands Can Leverage Strategic PR Amid Mainstream Media Layoffs

Thanks to the mainstreaming of intimacy products, pleasure brands can now gain broad exposure in all kinds of publications, from Cosmo to Allure to Good Housekeeping. Unfortunately, the economic uncertainty dominating the world and challenging businesses has hit the media sector particularly hard.

Kathryn Byberg ·
profile

WIA Profile: Ruth Arceo

In the beginning, all Ruth Arceo knew was that she dreamed of being a buyer — but when the opportunity presented itself for a career in the adult world, she found she’d struck it rich. Arceo is the lucky lady who gets to pick and choose how to line the shelves at The Pleasure Chest in West Hollywood, California.

Women In Adult ·
profile

CalExotics Founder and CEO Susan Colvin Reflects on Brand's 30-Year Legacy

Thirty years ago, back when there were only hard plastic sex toys in tan and black, Susan Colvin had a vision of what sex toys could be. And so she set out to create her own company, California Exotic Novelties, which for three decades has been a pioneer, continually reimagining and expanding the pleasure products market.

Kim Airs ·
opinion

How to Sell Shoppers on Water-Friendly Toys

From soothing self-care in the bath to the invigorating spray of a shower, water can introduce new dimensions of pleasure, unlock unique sensations and provide a sensual backdrop for intimate exploration.

Carly S. ·
profile

'Traffic Captain' Andy Wullmer Braves the High Seas as Spirited Exec

Wullmer networked and hobnobbed, gaining expertise in everything from ecommerce to SEO and traffic, making connections and over time rising through the ranks of several companies to become CEO of the mobile business arm of TrafficPartner.

Alejandro Freixes ·
Show More